Announcements
JRMC ANNOUNCEMENTS AND FACULTY CONTRIBUTIONS
Professor Shahira Fahmy publishes in Q1
Faculty Member Featured: Shahira Fahmy
August 13, 2020
Professor Shahira Fahmy published Exploring the Impacts of National Image, Service Quality, and Perceived Value on International Tourists behavior: A Nepali Case which was accepted for publication in the Q1 journal: Journal of Vacation Marketing. The paper co-authored with researchers from Nepal, China and the United States bridges the literature of tourism and the literature of public diplomacy through a case study of a less-developed nation. The findings have both conceptual and practical implications.
Using Nepal as a case, the researchers examined the relationships between national image, perceived value, service quality, satisfaction, and loyalty for international tourists, in the context of a less-developed country. They found national image predicts perceived service quality, but service quality does not predict satisfaction,The research also shows that national image is an antecedent of the overall value, satisfaction, and loyalty of international tourists, thus adding one more solid evidence that national image does indeed have behavioral impacts.
Shahira Fahmy wins the top paper award at AEJMC 2020
August 13, 2020
Professor Shahira Fahmy won the top paper award at the top annual convention for The Association for Education in Journalism and Mass Communication (AEJMC) for the second year in a row.
The paper The narrow-minded world in the free atmosphere of Twitter: Exploring the visual narratives and patterns of Personalized Journalism in the Yemen Civil War was awarded first place at the visual communication division of AEJMC. The work is co-authored with AUC graduate students Mr. Hasan Karademir and Ms. Basma Mostafa.
The paper analyzes Yemen war images shared in personal Twitter accounts of Western, Saudi, Yemeni and Iranian journalists. Findings suggest the presence of different narratives and patterns of visual framing by journalists from different backgrounds. The study contributes to the growing literature on journalistic practices on social media and allows for a deeper understanding of the extent and role of Personalized Journalism, specifically in the context of visual reporting on Twitter.
The Association for Education in Journalism and Mass Communication is the major international membership organization for academics in the journalism and mass communication field.
Shahira Fahmy presented tips to find and maintain a research agenda at AEJMC 2020
August 13, 2020
In a research panel session on How to Find and Maintain a Program of Research, Professor Shahira Fahmy presented New to Research? Here are top tips for top scholars. The Graduate Student Interest Group and Visual Communication Division’s panel focused specifically on how to find and maintain a research agenda. Research deans and professors from US academic institutions discussed collaboration as a key to success and suggested tips for building a research agenda, coming up with original, creative studies, finding collaborators with similar research areas, and seeking to become an expert on a specific topic or method you enjoy.
Shahira Fahmy presented three refereed papers at AEJMC 2020
August 13, 2020
Professor Shahira Fahmy presented three papers this year at AEJMC. The first paper, The narrow-minded world in the free atmosphere of Twitter: Exploring the visual narratives and patterns of Personalized Journalism in the Yemen Civil War, was awarded first place at the visual communication division of AEJMC. The work that is co-authored with AUC graduate students Mr. Hasan Karademir and Ms. Basma Mostafa, analyzes Yemen war images shared in personal Twitter accounts of Western, Saudi, Yemeni and Iranian journalists.
The second paper she presented, Ten Years of Longitudinal Research of Airliner Disaster News Photography: The Case of The New York Times, is co-authored with Professor Richard Lewis and Professor Jae-Hwa Shin from Southern Mississippi. The work bridges a gap in communication research by conducting a longitudinal visual framing analysis of airliner disaster news photographs and extends past visual communication research on airliner crashes and other topics involving catastrophe that have attracted the attention of media scholars.
The third paper, The Marriage of Inconvenience: An Exploratory Analysis of Media Convergence in Pakistan, with graduate student Mr. Muhammad Ittefaq from Kansas and colleagues from Pakistan, explores journalists’ perceptions of media convergence in Pakistan’s media industry and its socio-economic impact on their work and routines based on the hierarchy of influence model and the diffusion of innovations theory.
Earlier this year, Fahmy was elected to The Association for Education in Journalism and Mass Communication (AEJMC) association-wide leadership position and on October 1st will serve on the AEJMC Publications Committee.
Professor Sara El-Richani quoted in Ahram Online
Faculty Member Featured: Sarah El-Richani
August 13, 2020
Sarah El-Richani, assistant professor of journalism and mass communication, shares her insights in this Ahram Online article on the impact of the recent explosions in Beirut.
"The cost of reporting while female" Seminar
Faculty Member Featured: Inas Mazhar
August 13, 2020
Adjunct Professor Inas Mazhar participated in the seminar, 'The cost of reporting while female' on July 16. It is was organised by the AIPS, Association of International Sports.
AJE 2020 Virtual Summer Conference
Faculty Member Featured: Kim Fox
July 9, 2020
On June 19, Professor Kim Fox was an invited guest for the Association for Journalism Education 2020 Virtual Summer Conference (UK based): Session 2: Practice in an online environment:
Pandemic Professors Podcast
July 9, 2020
Professor Fox also appeared on the Pandemic Professors Podcast on June 25 to talk about emergency remote teaching in the spring, and preparing to teach in the fall.
Growth Strategies for Technology SMEs in the age of the Next Normal
Faculty Member Featured: Hesham Dinana
July 9, 2020
Professor Hesham Dinana delivered an online workshop on “Growth Strategies for Technology SMEs in the age of the Next Normal”
The workshop was organized by Eitesal… an NGO representing IT companies in Egypt on June 23.
Strategy Savvy
July 9, 2020
Professor Dinana also presented a workshop on being “Strategy Savvy” for the Arab Scout Organization. The workshop was attended by representatives from 15 Arab countries on June 17.
Arab Media Forum
Faculty Member Featured: Hussein Amin
June 25, 2020
Adham Center Director, Prof. Hussein Amin, spoke at the annual Arab Media Forum that was held virtually this year from June 20-22, 2020.
Prof. Amin’s panel included H.E. Aly ElRemaihi, Minister of Information for the State of Bahrain; and Prof. Kais Elazzawi, Assistant Secretary General, Media and Communication Sector, League of Arab States. That was the first session of the forum and was moderated by Mr. Mady ElKhamees, Secretary General of the Arab Media Forum.
Cited in Al-Ahram English
Faculty Member Featured: Sarah El-Richani
June 25, 2020
Prof. Sarah El-Richani was cited in an Al-Ahram English article on the Lebanese economic crisis and recurring protests. The article with Dr. El-Richani’s comments can be read here.
JRMC Students at AEJMC
Faculty Member Featured: Naila Fahmy
June 18, 2020
Students enrolled in the JRMC 4480 Multimedia Reporting Capstone taught by Associate Dean Prof. Naila Hamdy this spring - won the first and third place of the student multimedia news story 2019-2020 contest sponsored by the International Communication Division of AEJMC.
The multimedia news story “The Corona Chronicles” produced by Noran Alaa, Eman Magdy and Habiba Sallam was placed first and the multimedia story “Online Sexual Harassment” produced by Basant Samhout, Farah Rafik and Aya Abou Shady was placed third.
Congratulations to our emerging journalists. You make us proud!
BEA Pop-Up Session
Faculty Member Featured: Kim Fox
June 18, 2020
Professor Kim Fox moderated a BEA Pop-Up session: Racial Injustice: A Necessary Conversation on Thursday, June 4, 2020. Over 100 educators participated in the dialogue about generating conversations on racial injustice as well as assignments that can be utilized to forward this discussion in a meaningful way. Finally, the session ended with the sharing of a racial injustice resource list for media educators including reading lists, podcasts and documentaries on impacting change in our classrooms.
The Future of Podcasting
June 18, 2020
Professor Fox was one of three panelists for "The Future of Podcasting" session on Monday, June 15, hosted by Rise & Shine Audio (based in the UK).
Renay Richardson (top right), CEO of Broccoli Content who signed a joint venture with Sony Music last year
Christina Moore (bottom left), Founder of Don’t Skip Media
Host of the session and an audio content producer Fatuma Khaireh (bottom right)
For the replay of "The Future of Podcasting" on YouTube please click here.
Professor Shahira Fahmy presents three refereed papers at ICA 2020 and gets several papers accepted for AEJMC 2020
Faculty Member Featured: Shahira Fahmy
June 4, 2020
Professor Shahira Fahmy presented three refereed papers at the International Communication Conference (ICA) in late May. The conference that was scheduled to take place in Gold Coast, Australia, is the most prestigious international communication conference in the communication field. One of the papers was co-authored with her former MA student Omneya Ibrahim and the two other papers were co-authored with global researchers from Spain and Pakistan. Below is a detailed list of papers:
1. War or peace tweets? A framing analysis of terrorism on Twitter. Paper virtually presented for the Global Communication and Social Change Division at the ICA annual convention scheduled to take place in Gold Coast, Australia, May 2020. (with Hussain, S. ).
2. Visualizing the veil: Representation of Hijab in Internet GIFs. Paper virtually presented for the Visual Communication Studies Division at the ICA annual convention scheduled to take place in Gold Coast, Australia, May 2020. (with Ibrahim, O. ).
3. Does visual matters in campaigning online? A visual communication analysis on Instagram in 2019 Spanish Elections. ‘Secondary data is cool: Political communication research from open repositories. Congress on ‘Open Communication’ The Political Communication Association (ACOP) at the ICA annual convention scheduled to take place in Gold Coast, Australia, May 2020. (with Zamorra—Meediina & R., Reebolllleedo, M.)
Prof. Shahira Fahmy also had three refereed papers accepted for presentation at the Association for Education in Journalism and Mass Communication (AEJMC). One of the papers was co-authored with her current MA student Hasan Karademir and the two other papers were co-authored with global researchers from the United States, South Korea and Pakistan. Below is a detailed list of papers:
1. The narrow-minded world in the free atmosphere of Twitter: Exploring the visual narratives and patterns of Personalized Journalism in the Yemen Civil War. Paper to be virtually presented for the Visual Communication Division at the AEJMC scheduled to take place in San Francisco, August 2020. (with Karademir, H. )
2. Ten years of longitudinal research of airliner disaster news photography: The case of The New York Times. Paper to be virtually presented for the Visual Communication Division at the AEJMC scheduled to take place in San Francisco, August 2020 (with Shin, J. H. & Lewis, R. A.
3. The Marriage of Inconvenience: An Exploratory Analysis of Media Convergence in Pakistan, Paper to be virtually presented for the International Communication Division at the AEJMC scheduled to take place in San Francisco, August 2020. (with Ittefaq, M., Sheikh, A., Ejaz, W. & Yousaf, M.)T
Professor Fahmy publishes in Q1 journal
June 4, 2020
Professor Fahmy also had her manuscript Exploring the Impacts of National Image, Service Quality, and Perceived Value on International Tourists behavior: A Nepali Case accepted for publication in the Q1 journal: Journal of Vacation Marketing. The paper co-authored with researchers from Nepal, China and the United States bridges the literature of tourism and the literature of public diplomacy through a case study of a less-developed nation. The findings have both conceptual and practical implications. Using Nepal as a case, the researchers examined the relationships between national image, perceived value, service quality, satisfaction, and loyalty for international tourists, in the context of a less-developed country. They found national image predicts perceived service quality, but service quality does not predict satisfaction,The research also shows that national image is an antecedent of the overall value, satisfaction, and loyalty of international tourists, thus adding one more solid evidence that national image does indeed have behavioral impacts.
Interview with Egyptian Channel 2
Faculty Member Featured: Tara Al Kadi
June 4, 2020
In an interview with Egyptian channel 2 on May 23, 2020, Professor Tara Al Kadi addressed the detrimental role the media plays during the crises such as Covid-19.
As a guest speaker for Shabab el Yawm (Today’s Youth) she highlighted the impact of news on viewers, the importance of selecting credible media sources, and the damaging role of fake news on the society’s overall well being.
A small segment from the episode discussing the media’s effects on mental health during the pandemic.
CFP: TEACHING JOURNALISM IN THE GLOBAL SOUTH: CONSTRAINTS AND OPPORTUNITIES
JRMC Department
June 4, 2020
https://ecrea.eu/page-18206/8904700
Deadline for abstracts: June 22, 2020
MMJ Capstone Presentations
Faculty Member Featured: Naila Hamdy
May 21, 2020
The MMJ Multimedia Journalism Capstone Final Presentations took place on May 12 under the supervision of Professor Naila Hamdy. Students produced six solutions-based journalistic stories covering a wide range of topics with relevance to their community. Eighty percent of reporting took place under lockdown conditions using crowdsourcing and other creative alternatives.
The themes of the presentations were as follows:
Noise Pollution on the Nile
Online Sexual Harassment in Egypt
Gated communities in Egypt
Autism in Egypt
Religious stance on suicide in Egypt
Corona Chronicles: Stories To Humanize the Crisis
The website of their work can be viewed here.
Professor Shahira S. Fahmy Shines a Spotlight on MENA Communication Research
Faculty Member Featured: Shahira Fahmy
May 21, 2020
Professor Shahira Fahmy’s latest Journalism and Mass Communication Quarterly (JMCQ) work is the JMCQ Virtual Theme Collection on MENA Research. JMCQ is a Q1 publication and the flagship journal in the mass communication field. In this issue Fahmy highlights the key findings, methods, challenges and the marginal participation of MENA authors in leading communication journals. Overall in all fields, only 1.5 percent of the yearly global publication output comes from the MENA region. And in our field, compared to Arab countries, Israel by far has had the most publication output. In fact, 7 out of 10 articles she featured, showcases all of the JMCQ studies conducted in the 22 Arab countries in the past 30 years.
In her work, Professor Fahmy argues that local researchers are uniquely positioned to understand the region’s social, cultural, economic, political, and media trends. And to further advance MENA research, she advocates for greater collaboration and teamwork with institutions and scholars from the West. Collaboration and research teams that go beyond country borders and regional conflicts should also be encouraged. The goal, she explains, would be to ensure methodological diversity and merge global theories within regional contexts, while making significant contributions to the field at large.
https://journals.sagepub.com/doi/pdf/10.1177/1077699020921137
Thesis Defense
May 21, 2020
On May 14, Professor Shahira Fahmy held her first virtual thesis defense, which was documented in the video below. Special thanks to Professors Hesham Dinana and Rasha Allam for being on the thesis committee and for their insightful comments.
For the video, please click here.
CMA Capstone Presentations
Faculty Member Featured: Marwa Al-Mutafy
May 21, 2020
The Communication and Media Arts major of the Journalism and Mass Communication department celebrated their Capstone presentations on Sunday, May 17. There were five projects presenting work around the theme “Discover Egypt'' under the supervision of Assistant Professor and adjunct faculty Professor Marwa Ragaa Al-Mut’afy and her teaching assistant Ms. Passant El Gayar. The projects were; AswaNubia, Fayoumeyat, Siwi Guide, Folkology, and Sounds of Egypt.
The presentations were attended by Dean Nabil Fahmy, and several faculty from the GAPP school as well as family and friends of the graduating students.
Here are links to the videos of the presentations:
Introductions & AswaNubia
Folkology
Siwi Guide
Fayoumeyat
Sounds of Egypt & Final Remarks
JRMC 3315 Final Project Presentations
Faculty Member Featured: Rania Fouda
May 21, 2020
JRMC Adjunct Faculty Rania Fouda concluded the final project presentations for JRMC 3315 and she hosted Mrs. Lina Fateen, Managing Director of Momentum Advertising Agency (part of FP7 network) as a judge for the final presentations.
Virtual Broadcast Education Association Conference
Faculty Member Featured: Sarah El-Richani
May 14, 2020
MA student Hasan Karademir gave a poster presentation at last month’s virtual Broadcast Education Association (BEA) conference. The presentation was based on a paper he wrote for the graduate Seminar in International Communications convened by Prof. Sarah El-Richani in Fall 2018. The paper explored the Shaping of Soft Power in the Middle East by Turkey and the United States.
"I am happy to represent my department and university with my paper in the BEA conference. It was an important experience for me, because I could increase my knowledge regarding our field even in these hard times. Thanks again Prof. Sarah for the support," he said.
IMC Capstone Presentations
Faculty Member Featured: Sherin Moody
May 14, 2020
Adjunct Professor Sherin Moody invited Wunderman Thompson as the panel for the JRMC 4425 “Integrated Marketing Communication (IMC) Capstone” during two days of Zoom final presentations that were held on May 12 and 13. Nine groups presented their creative strategies on the following topics: Marbella Gum, Squizz Up, Gellati Azza, Abu Haidar, Spiro Spathis, Hidden Sexual Harassment, Activ Sports Wear, Twinkies and Tunis Village. Several group members were awarded internships at Wunderman Thompson.
ECREA Call for Papers
JRMC Department
May 14, 2020
General Announcement: The European Communication Research and Education Association call for papers on CULTURAL DIVERSITY IN INTERNATIONALLY CO-PRODUCED HIGH-END DRAMA: https://ecrea.eu/page-18206/8950340
Egyptian Export Council for Handcrafts
Faculty Member Featured: Hesham Dinana
May 7, 2020
Professor Hesham Dinana was appointed by the Minister of Trade & Industry Mrs Nevin Gamea to join the Board of the “Egyptian Export Council for Handcrafts” for a 3-year term. This council is responsible for developing the strategies and programs to promote global exports for this important sector that has both economic and social impact on workers in Egypt. It is also responsible to sustain and develop the sector capabilities to preserve Egypt heritage in this culturally driven industry.
International Conference on Information Communication and Management
Faculty Member Featured: Hesham Dinana
May 7, 2020
Professor Hesham Dinana received an invitation to be a Plenary Speaker at the ICICM 2020 (the 10th International Conference on Information Communication and Management) in Paris - France on August 12-14, 2020.
The conference has been held in Singapore, Hong Kong, Paris (France), Geneva (Switzerland), Paris (France), Hatfield (England), Moscow (Russia), Edinburgh (Scotland) and Prague, Czech Republic in the past 9 years. ICICM features invited and keynote speakers as well as peer-reviewed paper presentations.
International Journal of Retail & Distribution Management
May 7, 2020
Professor Hesham Dinana was also invited to join the review board of the International Journal of Retail & Distribution Management. This Emerald academic publication is a leading Q-1 Journal with HI index of 67.
Co-authored Book Chapter
Faculty Member Featured: Rasha Allam
May 7, 2020
Professor Rasha Allam, Assistant Professor and JRMC Associate Chair, co-authored a book chapter with Ms. Salma ElGhetany, Researcher and Adham Center Executive Assistant to the Director titled News Media Literacy in the Digital Age: A Measure of Need and Usefulness of a University Curriculum in Egypt. The chapter is part of the newly released book Media Literacy in a Disruptive Media Environment, edited by William G. Christ, Belinha S. De Abreu and published by Routledge. This book is part of the BEA Electronic Media Research Series that brings together scholars researching media literacy from around the world. The book is available at Taylor and Francis ebooks here.
Rasha Abdulla joins World Economic Forum Project
Faculty Member Featured: Rasha Abdulla
May 7, 2020
Professor of Journalism and Mass Communication Rasha Abdulla has joined the World Economic Forum's Advancing Global Digital Content Safety project as an expert consultant. The project, coordinated by the Media, Entertainment and Culture Platform of the World Economic Forum, aims at countering harmful content online. An important feature of this initiative is to devise recommendations to reconcile content moderation practices and regulations with the protection of free expression online. The Steering Committee of the project as well as the consultants constitute a group of about 25 of the top experts on Internet governance and regulation worldwide.
JRMC 3355 Guest Speaker
Faculty Member Featured: Tara Al Kadi
May 7, 2020
Adjunct Professor Tara Al Kadi’s JRMC 3355 Creative Strategy class recently hosted via Zoom the Chairman of Cilantro and the head of the company’s Transformation Team. Students have been also invited to participate in the next official Cilantro online campaign and some are also being considered for internships and future hire.
The Daily Debate on Nile TV International
Faculty Member Featured: Hussein Amin
April 30, 2020
The Daily Debate, the one-hour main program of Nile TV International, invited Prof. Hussein Amin to speak on Coronavirus and the Media. This was aired at 9:00 PM on April 23, 2020. For the interview, part 1, part 2 and part 3.
BEA 2020
Faculty Member Featured: Naila Hamdy
April 30, 2020
This year the Broadcast Education Association made the decision to move to a virtual platform and save parts of the 2020 convention after cancellation of the conference.
Prof. Naila Hamdy participated in the #BEAVirtualVegas conference which kicked off April 18 to 24, by attending division meetings, live paper sessions and by helping propose a panel together with the international division leadership to address strategies used to teach journalism and communication remotely, the future of online teaching and higher education and related topics in view of the Covid-19 situation.
The live session - "Pan-academics - The New Normal for Teaching - was moderated by Professor Kim Fox (board member) and included colleagues from UK universities. It attracted more than 40 participants and the panel proved to be very successful.
The Overseas Press Club Awards
Faculty Member Featured: Scott MacLeod
April 30, 2020
Professor Scott MacLeod served as a judge for the sixth straight year in the Overseas Press Club Awards. He was a member of the jury for the Flora Lewis Award, for “best commentary in any medium on international news.” The prize was given to Li Yuan of the New York Times for her 2019 articles on China and Hong Kong. “Li Yuan’s pieces were informative, insightful, and delightful to read; a great mix of vivid reporting with restrained but knowing perspective, and much of it entailing personal risk,” said the judges. Other members of the jury were Bill Keller of the Marshall Project, John Daniszewski of the Associated Press, Eleanor Randolph of the New York Times, and David Shipley of Bloomberg View. America’s oldest association dedicated to international news was forced to cancel this year’s awards dinner, scheduled for April 23, due to the coronavirus pandemic.
For more information:
https://opcofamerica.org/overseas-press-club-of-america-announces-annual-award-winners-2019/
The AUC COVID-19 Pandemic and Post-Pandemic Research and Innovation Initiative
Faculty Member Featured: Shahira Fahmy
April 30, 2020
Professor Shahira Fahmy along with her graduate students Ms. Jaidaa Taha Arafa, Ms.Nahla El Gendy, Ms.Amy Rizkalla, Ms.Mai Abdou, Mr. Eslam Gouda and Mr. Mohamed Salama Ghamrawy had their proposal submitted for The AUC COVID-19 Pandemic and Post-Pandemic Research and Innovation Initiative selected for funding. Their proposal “Laugh away with Coronavirus memes: A framing-analysis of English- and Arabic-memes on social media” examines the concept of “memes'' in digital culture and its significance in visualizing the Corona pandemic, specifically on social media.
Memes are now gaining popularity as agenda setters of many issues at hand. They have become a key characteristic of the social media space. Coronavirus memes have spread digitally as fast as the virus itself, making social media the new digital asylum space for sharing visual messages following the COVID-19 virus outbreak. Not only are memes expressing the public’s concerns about the pandemic, but also documenting a historical moment in human history. The framing analysis will examine Coronavirus memes catering to both English-and Arabic-language audiences to illuminate in some detail the nature and role of this emerging online tool in communicating the global pandemic in the digital sphere.
The main contribution of their project will be in revealing the impact of online memes in framing the different aspects of the COVID-19 pandemic on social media. This is not the first pandemic, nor will it be the last. Their work, therefore, will be crucial in identifying communication pathways that assist with ongoing efforts to both “flattening the curve” of the infectious disease as well as individual and collective resilience.
JRMC 3315 Guest Speaker
Faculty Member Featured: Rania Fouda
April 30, 2020
Professor Rania Fouda hosted Ms. Salma Hamouda Executive Director at Wunderman Thompson Cairo (JWT) in her class JRMC 3315 - Introduction to Advertising on April 22.
The topic was the creative brief and its importance in the advertising creative development process. Ms. Salma shared with the class some real life case studies from their work with multinational and local clients. The presentation included the case study for the famous DHL campaign featuring Mo Salah. This session was done to replace the agency site visit that Professor Rania Fouda has planned as part of the overall curriculum.
The Caravan
April 30, 2020
Student reporters and editors put a public service agreement calling on the community to stay home this Ramadan. You can watch it here.
Published Article in The Africa is a Country Website
Faculty Member Featured: Ronnie Close
April 23, 2020
Professor Ronnie Close published a short article in the Africa is a Country website on the reading list for his book, Cairo's Ultras: Resistance and Revolution in Egypt's Football Culture. To read the article, please click here.
PodFest on BBC Arabic
Faculty Member Featured: Kim Fox
April 23, 2020
Professor Kim Fox spoke to BBC Arabic about PodFest Cairo and podcasting in Egypt. You can listen to the segment here.
JRMC 4441 Guest Speaker
Faculty Member Featured: Sally Kandil
April 23, 2020
Canadian-Egyptian Filmmaker and producer Tarek Abouamin was a guest speaker in Professor Sally Kandil’s JRMC 4441 Camera and Editing Workshop class. After screening 2 of his short documentaries that were produced in Canada, he walked the class through the journey of his life as a producer and filmmaker using the Canadian structure as a model. He also had an interesting conversation with the students on the recent challenges of funding and producing a good story in Egypt.
Latest Article in Arab News
Faculty member featured: Alaa Abdel-Ghani
April 23, 2020
JRMC Adjunct Faculty Alaa Abdel-Ghani's latest article can be read here.
AEJMC Publications Committee
Faculty Member Featured: Shahira Fahmy
April 9, 2020
Professor Shahira Fahmy was just elected to a 3-year term to the Publications Committee for The Association for Education in Journalism and Mass Communication (AEJMC). The Publications Committee is responsible for the oversight of the three association-wide journals: Journalism and Mass Communication Quarterly, Journalism and Mass Communication Educator and Journalism and Communication Monographs. Members participate in two face-to-face meetings each year. One during the annual conference and the other at the AEJMC December meeting. The committee’s responsibilities include working with current editors during their terms to ensure the highest possible standards for the journals as well as developing plans to encourage quality submissions. When editor terms are up, the committee is responsible for issuing a call for applicants and then evaluating applications. The process normally involves interviews with promising candidates.The committee will monitor, along with the AEJMC Board, the new publishing process with Sage Publications. The committee also explores, and recommends, new publication needs for the association.
CBS Radio Interview
Faculty Member Featured: Kim Fox
April 9, 2020
Professor Kim Fox participated in an interview for a CBS Radio News segment on COVID-19's global impact. Professor Fox shared her insights on what has been happening in Cairo in an effort to curb the spread of the coronavirus. You'll find Fox's interview at about the 20 minute mark.
Global Media Systems Online Guest Speaker
Faculty Member Featured: Abdelhamid Mahmoud
April 9, 2020
Adjunct Professor Abdelhamid Mahmoud’s Global Media Systems class Zoom hosted Roqayah Tbelieh '14 as an online guest speaker on April 5. Holding multiple managerial positions in the fields of digital content, marketing, and communications, Tbelieh shared her insights on how "Big Data" is utilized by corporations and institutions; in terms of marketing and targeting their services to consumers online.
Introduction to Advertising Online Guest Speaker
Faculty Member Featured: Samar Ibrahim
Adjunct Professor Samar Abdelaal’s Introduction to Advertising class Zoom hosted Osman Badran, Brand Architect and CEO of Brand Bees agency and partner in Circus Advertising agency. He spoke about principles of a successful creative strategy and steps of writing a creative brief.
Inger K. Larsen visit to JRMC
Faculty Member Featured: Sarah El-Richani
April 2, 2020
On Monday, March 9, Inger K. Larsen, Associate Professor at the Danish School of Media and Journalism (DMJX), paid a visit to the Introduction to Mass Communication class convened by Prof. Sarah El-Richani to give a talk about the Danish media.
Larsen familiarized students with the different platforms that dominate the Danish media scene, and talked about the challenges facing traditional media outlets as well as public broadcasting as more youth turn to social media for their news.
Faculty Member Featured: Ronnie Close
April 2, 2020
On Monday, March 9, Inger K. Larsen, Associate Professor at the Danish School of Media and Journalism (DMJX), visited Prof. Ronnie Close's JRMC 3380 Digital Storytelling class.
JWT Field Trip
Faculty Member Featured: Shahira Fahmy
April 2, 2020
On March 10, Professor Shahira took her JRMC 3310 undergraduate persuasion students on a field trip to J. Walter Thompson in Zamalek. #JWT is one of the biggest of five advertising holding companies that control a significant portion of the world's advertising, marketing and communications firms. It was a great experience for the students. To watch a short movie about the trip, click here.
New Publication in SAGE Gazette
Faculty Member Featured: Shahira Fahmy
April 2, 2020
Professor Shahira published in March her latest analysis and research on terrorism media. “The Age of Terrorism Media: The Visual Narratives of the Islamic State Group’s Dabiq Magazine” was published in the International Communication Gazette. 82(3), 260–288
The analysis examines how soon after the Islamic State group declared itself to be the new ‘Caliphate’ on June 28, 2014, it launched an official transnational English-language magazine called Dabiq. The magazine, with a global outreach that transcended national and regional boundaries, covered the group’s strategic direction, military strategy, and alliances.
This research seeks to explain the crucial role its photographs had in framing the group’s visual narratives and how these narratives transformed over time. Drawing on recent literature, this work discusses the new trends in terrorism media and incorporates new ways to operationalize and measure framing in the context of visual communication and global terrorism. The work concludes by a discussion of the global implications of the findings and points out limitations and suggestions for future research.
Pre-launch Meeting for PRADA
Faculty Member Featured: Ahmed Taher
April 2, 2020
Professor Ahmed Taher held the first pre-launch meeting for PRADA. The student-run Public relations and advertising agency at the JRMC department is now operation Al with a pool of about 14 students and alumni support g as freelancers. Two external clients signed off their projects to PRADA and others within AUC are pending.
Arab Science Journalism Forum
Faculty Member Featured: Hussein Amin
March 12, 2020
On March 8-9, the Kamal Adham Center for Television and Digital Journalism in the School of Global Affairs and Public Policy together with the office of the Associate Provost for Research, Innovation, and Creativity, organized the Arab Science Journalism Forum titled Science Journalism: Towards Fostering an Environment for Growth. The opening of the two-day event included remarks by H.E. Minister of Information, Osama Heikal; AUC President Francis Ricciardone, Adham Center Director and Forum Chair Hussein Amin, and Associate Provost Alaa Eldin Adris. The forum included plenary lectures by key figures in the field of science communication and journalism, including Mariette Di Christina, Dean of Boston University College of Communication and former Editor-in-Chief of Scientific American, who delivered her lecture via video streaming; Ehsan Masood, Editorials Editor and Bureau Chief for Africa and the Middle East at Nature magazine; Carolyn Unck, Managing Editor of KAUST Discovery magazine, who also delivered an e-lecture; and award-winning journalist, virtual reality researcher, and MIT Knight Science Journalism Fellow, Pakinam Amer. The forum’s activities also included a strong lineup of speakers and research paper presenters participating in a variety of sessions including panel discussions, workshops and paper presentations. Topics addressed include how the media coverage of the current COVID19- Coronavirus is being digested by the public in Egypt; how scientific literacy is key as a means to combat the constant flow of rumors and misinformation in scientific fields; the relationship between science and religion as is portrayed in the media; how freelance journalists can better prepare for covering science-related topics; the role of data analytics in making sound journalistic decisions; how digital content platforms are investing in and presenting issues relating to science and medicine to the general public; how niche publications such as SciDev, Nature, and others can simplify the sciences to cater to the general public; in addition to a status report on the perceptions, consumption, and content pursuant to science journalism in the Arab world. The speakers also addressed key issues such as new media, artificial intelligence (AI), virtual and augmented reality, and the ethics associated with them when presenting science-related content. Capacity-building needs and other challenges facing this growing field in Egypt, the region and the world were also addressed.
The Forum also featured a Science and Innovation Walk under the Moataz Al Alfi pergola, where different science and journalism-related entities displayed their work and activities. Exhibitors included: Popular Science, SciDev, Nature and For Science (“Lelem”); the Egyptian Knowledge Bank; the Egyptian Ministry of Education and Technical Education; Egypt Independent; Al Ahram and WE telecommunications.
The forum was well attended by faculty members from AUC and other national and private universities; students, media professionals, and journalists. It received wide media coverage in both digital and print media.
Nearly 100 attendees at PodFest Cairo, Egypt’s first regional podcasting conference
Faculty Member Featured: Kim Fox
March 12, 2020
PodFest Cairo, Egypt’s first podcasting conference, took place on Saturday, March 7, 2020, at the American University in Cairo’s (AUC) Tahrir Cultural Center (TCC). Hosted by AUC’s Department of Journalism and Mass Communication (JRMC), the half-day conference was designed to bring together Egypt’s podcast creators and kicked off with the keynote speaker, Hannah Allam, a Washington, DC-based national security correspondent for National Public Radio (NPR). Her speech focused on the power of storytelling and included many examples of her challenges transitioning from print journalism to audio.
Sessions with tips for podcasters on narration, interviewing, selecting equipment, promotion, and monetization were held in English with simultaneous translation. Listening sessions were held in English and Arabic, highlighting the Ehky Ya Masr podcast and others.
The PodFest Cairo Podcast Pitch Competition showcased three finalists who pitched their ideas for new podcasts to a jury featuring Allam, AFP reporter Farid Y. Farid and Mazen Yasseen from Just a Go Proer.
(Ahmed Feteha won the grand prize for his idea for a mental health-focused Arabic podcast titled “On the Edge.” Feteha won a prize package that includes everything needed to start a podcast: three hours of studio time from Just a Go Proer; three hours of mentoring and coaching from the Ehky Ya Masr podcast team; an audio recording kit including a Zoom H5 recorder, headphones, and an equipment bag provided by Shams Stores; a one-year PRO license from audio-editing software Hindenburg; a one-year music license to Blue Dot Sessions; and a PodFest Cairo swag bag.)
Kim Fox, the conference organizer, said, “Egypt has a rich history of storytelling, so it makes sense that podcasts will be a part of that legacy too.”. Future plans for PodFest Cairo include a micro podcasting event at AUC on the New Cairo campus in the fall for faculty, administrators and students in addition to the next iteration of PodFest Cairo next year. For updates, follow PodFest Cairo on Instagram, Facebook, Twitter, and LinkedIn as well as its website http://podfestcairo.com/
From left to right
- Ahmed Atef, Shams Stores
- Ahmed Feteha, PodFest Cairo Podcast Pitch Competition Winner
- Kim Fox, PodFest Cairo, founder and conference organizer
- Fady Fares, marketing manager, Shams Stores
- Ahmed Mohamed Abd el Aziz, Shams Stores
Latest Publication
Faculty Member Featured: Shahira Fahmy
March 12, 2020
Professor Fahmy’s latest publication “Personal Choice or Political Provocation: Examining the Visual Framing and Stereotyping of the Burkini Debate” (with Brian Bowe and Joe Gosen) was recently published in Journalism & Mass Communication Quarterly (JMCQ), where it was nominated for the JMCQ 2019 Outstanding Research Article Award Finalists. A top Q1 journal, JMCQ is the flagship Journal of The Association for Education in Journalism and Mass Communication (AEJMC). Using a mixed-method approach, Fahmy and colleagues looked at the visual portrayal of the burkini debate in leading international newswires. They examined how these news wires visually framed the burkini and whether they visually stereotyped women wearing them. Overall, the results of their visual communication study unpacks the role of news agency photography in visual representation.
JRMC Graduate Student Present Research Paper in Italy
Professor Shahira Fahmy’s graduate student Mai Gamal Abdou will present a refereed research paper at the Mass Media Conference (MEDCOM 2020) at the University of Cagliari, in Italy in May 2020. The student conducted her research, titled “Netflix Uses and Gratification and Third Person Effect" in Prof. Fahmy's "Mass Media Theories" graduate course in Fall 2019. Abdou's research focuses on the effects of binge-watching on undergraduate and graduate students in Egypt.
Role of the Board of Directors in Strategy Workshop
Faculty Member Featured: Hesham Dinana
March 12, 2020
Professor Hesham Dinana delivered a workshop on the “Role of the Board of Directors in Strategy” as part of the UN Women Corporate Directors Certification Program (CDCP). The program is organized by AUC and the Egyptian Institute of Directors (EIoD) and funded by a host of national and international organizations that are interested in Women Empowerment (such as UN, ILO, Sweden Sverige, Nanhdat Masr, The Ministry of Labour)
The 47th Association of Collegiate Marketing Educators
Professor Hesham Dinana’s new research paper titled “The Effect of Online and Offline Brand Experience on Brand Equity: The Case of Omni-Channel Retailing of High and Low Involvement Products in Egypt” was accepted at “The 47th Association of Collegiate Marketing Educators (ACME)” conference that will be held March 11-14, 2020, in San Antonio, Texas. This conference is considered one of the top marketing conferences in the US.
JRMC 4480 MMJ Capstone at the CLT Annual Seminar
Faculty Member Featured: Naila Hamdy
March 5, 2020
Five students from the JRMC 4480 MMJ capstone were invited to participate in the CLT seminar annual seminar during the Co-design session together with Professor Naila Hamdy on March 4, 2020. They contributed to redesigning the course and gave suggestions of ways to enhance experiential learning in the MMJ major and came up with creative strategies to overcome barriers and challenges in collaboration with their instructor. The remainder of the class students covered the event as journalists.
Guest Speaker at the Visual Communication Theory and Research Class
Faculty Member Featured: Shahira Fahmy
March 5, 2020
Professor Shahira Fahmy had Distinguished Visiting Researcher Professor Diana Carlin Pierron lecture on visuals in political communication in the special topics graduate course Visual Communication Theory and Research on March 2, 2020. Professor Pierron also presented “Political Communication IS Persuasion” in Fahmy’s Public Opinion, Persuasion, and Propaganda undergraduate course. As a Professor Emerita of Communication from St. Louis University, Diana shared her expertise in political communication with research focusing on studies of political campaigns with an emphasis on debates, women in politics, and the development of civil society.
Guest Speaker at the Online Communication Class
Faculty Member Featured: Heba El Shahed
March 5, 2020
Student from Adjunct Professor Heba El Shahed's Online Communication classes attended a lecture on ethics in politics by Professor Emerita of Communication Diana Carlin.
Carlin brings expertise in political communication with research focusing on studies of political campaigns with an emphasis on debates, women in politics, and the development of civil society.
Guest Speaker at the Global Media Systems Class
Faculty Member Featured: Abdelhamid Mahmoud
March 5, 2020
Adjunct Professor Abdelhamid Mahmoud's Global Media Systems class hosted Professor Emerita of Communication, Diana Carlin, as a Distinguished Visiting Professor. Through an interactive lecture that showcased real-life examples and reflected on recent events, Diana, who served as an advisor to the Commission on Presidential Debates, shared her expertise on the topic of political debates, while identifying the main guidelines, requisites, meters, impacts, and trends in the field.
GAPP School Graduate Student Meet and Greet
Faculty Member Featured: Naila Hamdy
February 27, 2020
Professor Naila Hamdy organized a meeting with GAPP school graduate students on Sunday, February 23. This was an opportunity to discuss important issues and concerns and to network with students. Several JRMC students attended the event.
Public Relations Class to Promote JRMC Graduate Masters Programs
Faculty Member Featured: Ahmed Taher
February 27, 2020
Prof. Naila Hamdy, Associate Dean for Graduate Studies and Research met on Monday with Prof. Ahmed Taher's Public Relations class to brief them on the graduate masters programs in JRMC. The students will work for the next 7 weeks to produce a PR plan to promote the program to different publics.
Academic Editor
Faculty Member Featured: Hesham Dinana
February 27, 2020
Professor Hesham Dinana has been selected as the Academic Editor for a new book titled “Sales Dynamics”
The book will be published by intechopen, the world's leading publisher of Open Access books. IntechOpen counts three Nobel Laureates among its authors and researchers.
The book focuses on how organizations manage their sales processes and teams as they stand in the front line of organizational change due to ever-evolving business dynamics. It helps companies ensure sales sustainability and enhance their ability to lead organizational transformations through the effective use of the data tsunami to generate insights that make the sales process more personalized and more relevant to both consumers and business customers.
:https://mts.intechopen.com/welcome/d24814965fe945e4b7ddab9186ed7622%20/
Methods of Analyzing Visual Messages
Faculty Member Featured: Shahira Fahmy
February 27, 2020
Professor Shahira Fahmy presented methods of analyzing visual messages at the first International Conference on Hate Speech at the University of Murcia in Spain in February 2020.
The conference was in collaboration with the Ministry of Women, Equality, LGTBI, and Families and Social Policy of the Region of Murcia, and focused on the dissemination of scientific methodologies of analyzing hate speech online, as well as case studies on hate speech in different digital contexts.
Latest Article in Arab News
Faculty member featured: Alaa Abdel-Ghani
February 27, 2020
JRMC Adjunct Faculty Alaa Abdel-Ghani's latest article can be read here.
The International Communication Journal Digital Journalism
Faculty Member Featured: Rasha Abdulla
February 20, 2020
Professor Rasha Abdulla has been invited to serve on the editorial board of the international communication journal Digital Journalism, published by Taylor & Francis. Digital Journalism is the backbone and premier outlet for advancing international research into digital journalism studies (DJS). The journal aims to maintain its position as a leader of cutting-edge journalism research, providing a critical forum to advance scholarship that intersects with numerous disciplines.
Prof. Abdulla is also a member of the editorial boards of The International Journal of Press/Politics; Global Media and Communication; Review of Communication; and Global Media Journal—Mediterranean Edition. She previously served on the editorial boards of Journal of Communication; Asian Journal of Communication; and Journal of Applied Communication Research.
Round Table Discussion
Faculty Member Featured: Hesham Dinana
February 20, 2020
Professor Hesham Dinana was invited to join a round table discussion hosted by the School of Business Forum titled “Business Reconfigured”. The round-table discussion was shared with Egyptian and international experts from the Business industry and academia to discuss the future of business and its impact on Executive Education.
Professor Dinana's presentation focused on the “Future Economies" and how they are shaping our understanding of employment/contracting relationships and the need to re-skill or up-skill a future workforce.
Professor Dinana's presentation concluded that the impact of digitization is evident but it should be considered as an enabler to deeper economic, social and political changes that will drive the reconfiguration of business.
Call for papers AUSACE 2020
JRMC Department
February 20, 2020
The Deadline is March 30, 2020.
https://www.oru.se/humes/ausace2020
Bright Lights, Big Shadows
JRMC Department
February 20, 2020
Pictures of the opening of the Bright Lights, Big Shadows exhibition can be seen here.
Norwegian Events
Faculty Member Featured: Naila Hamdy
February 13, 2020
Professor Naila Hamdy moderated two discussions of Asne Sierstad’s book Two Sisters: A Father, His Daughters, and Their Journey Into the Syrian Jihad organized by the Royal Norwegian Embassy in Cairo on the occasion of the launch of the Arabic translation of her newest book at the Cairo Book Festival.
Both events held during the first week of February 2020 were attended by a mix of prominent journalists, publishers, professors, and authors.
The internationally acclaimed writer and journalists’ latest book is a factual account of the radicalization of two Norwegian-Somali girls. Written in a literary journalism style, the book addresses questions of integration, identity and belonging in Norway.
2020 BEA Media Festival of Arts Audio Winners
Faculty Member Featured: Kim Fox
February 13, 2020
Professor Kim Fox has been announced as the recipient of two BEA Festival of Media Arts awards as executive producer for the Ehky Ya Masr Podcast:
Faculty Audio - Best of Competition in International: "Ehky Ya Masr: How Egypt's Water Crisis Impacts Food Production Promo"
Faculty Audio - Best of Competition in Short-Form Production: "Ehky Ya Masr: Come Drink Tea Promo".
Several of her students have also won awards in the 2020 BEA Media Festival of Arts audio competition. Nour El-Tobgy, an MMJ major, produced an audio feature, "The President Jailed my Grandfather." It was selected to receive the BEA Best of Festival King Foundation Awards - the top awards given during BEA’s Festival of Media Arts, a competitive festival open to BEA faculty and student members." This is an honor given to only 21 students and faculty out of more than 1700 entries in the 2020 competition. The recognition comes with a $1000 award.
In other audio categories:
1st place: Basant Samhout (MMJ) "It's Time For 'The Talk" where she asks her parents how they learned about sex education. Category: student audio, international (new this year)
1st place: Habiba Sallam (CMA) "Lady of the Empire Podcast," about historically influential Arab women. Category: student audio, specialty/podcast (new this year)
3rd place: Youssef Essam Afifi (CMA) "Omar Makram: A Forgotten Egyptian Figure," an Egyptian national hero. Category: student audio, educational program
Award of Excellence: Nada Mostafa Naguib (MMJ alumna) "The Cost of Once in a Lifetime," about the cost of weddings in Egypt. Category: student news, radio feature reporting
Nile TV Interview
Faculty Member Featured: Marwa AlMut'afy
February 13, 2020
Assistant Professor and Adjunct Faculty Marwa Ragaa Al Mut'afy appeared on Nile TV's Cairo Local Time on February 4 to discuss the 51st Egyptian Book Fair. To watch the interview, click here.
Cinema Workshop Call for Papers
JRMC Department
February 13, 2020
Cinema & Islam How Filmmaking Shapes Islam and How Islam Shapes Filmmaking London / 12 JUNE 2020. For more information, click here.
Book Signing and Discussion
Faculty Member Featured: Rasha Allam
February 6, 2020
Professor Rasha Allam had her book discussion and signing ceremony on Sunday, February 2 at the Book Fair at the Egyptian Conference Center. Prof. Allam’s book titled, “Policies Regulating the Media”, surveys media laws, policies and regulations in the Middle East countries, presents models from Eastern and Western European countries and analyzes the new Egyptian media regulatory framework.
The event was well attended by the heads of the Egyptian media regulatory bodies, media professionals and academics in the field, and was covered by main Egyptian newspapers and TV channels.
The book is published in Arabic by Dar Nahdet Misr.
The Adham Center Annual Awards Dinner for the Year 2020
Faculty Member Featured: Hussein Amin
February 6, 2020
The Adham Center’s Annual Awards Dinner for the year 2020, held on January 23, has received wide media coverage and exposure. The event recognized the class of 2020 graduates of the Masters in Television and Digital Journalism; awarded the former president of the Egyptian Radio and Television Union, the late Safaa Hegazy, with the Memorial Award; and awarded TV presenter, and AUC alum, Ramy Radwan, with the Best Performance Award of the year.
Picture: from today’s Al Ahram, print edition (26/1/2020)
JRMC Graduate Students Present Research Paper in the UK
Faculty Member Featured: Shahira Fahmy
February 6, 2020
Graduate students in the Journalism and Mass Communication department Basma Mostafa Taha and Jaidaa Taha Arafa presented a research paper at the Media, Communication and Cultural Studies Association (MeCCSA) conference at the University of Brighton, in Brighton, UK. The conference was held from January 8 to 10, 2020. The students conducted the research, titled “The Representation of Women in News: The Case of Egypt” in Professor Shahira Fahmy's graduate course in Spring 2019.
Taha and Arafa conducted a content analysis to closely examine the representation of Egyptian women in the most popular online newspaper in Egypt, Youm7. The study sought to analyze whether women are adequately represented in Egyptian online newspapers by examining whether or not the number of news stories that mention women is congruent with the true number of women in Egyptian society, identifying which newspaper sections are more likely to mention topics related to women and examining whether or not women are more likely to be mentioned in sections that are stereotypically associated with women.
Preliminary findings revealed that women are severely underrepresented, amounting to approximately 16% of the total names mentioned in the sampled articles, even though women constitute around half of the Egyptian population. Women were also more likely to be mentioned in sections that are stereotypically regarded as more feminine, such as arts and culture. The findings suggest, similar to global trends, that women in Egypt continue to be underrepresented or stereotypically represented in news media.
Kim Fox presented at AMICAL 2020 in Kuwait
Faculty Member Featured: Kim Fox
February 6, 2020
Professor Kim Fox presented at the annual American International Consortium of Academic Libraries (AMICAL) conference that was held in Kuwait on January 15-18, 2020. Fox presented #AUCdiaries: An AMICAL Small Grant recap as a part of the Community Idea Exchange.
AMICAL is an association of 29 American-style universities located in 22 countries.
Kim Fox visits The Wall Street Journal
While on a visit to New York City earlier in January, Professor Fox got a tour of the Wall Street Journal (WSJ) from JRMC alumna and WSJ Young Audiences Editor Ethar El Katatney, and met with former colleague Janet Babin, the producer of the WSJ's The Future of Everything Podcast.
A Public Honorary Lecture to 57375 Hospital
Faculty Member Featured: Ahmed Taher
February 6, 2020
Professor Ahmed Taher delivered a public honorary lecture to 57375 Hospital about his new book: “Business Development”. The lecture was attended by the executive team of the Hospital, many of the employees and some of the parents of patients. A book signing ceremony followed where about 50 books were sold and signed. All the sales proceeds in full were donated to the hospital on the spot.
Editorial Board of Cinema and Media Cultures in the Middle East
Faculty Member Featured: Sarah El-Richani
February 6, 2020
Professor Sarah El-Richani has joined the editorial board of Cinema and Media Cultures in the Middle East, a new scholarly academic book series from Peter Lang Publishing. Titles to be published in the series will engage recent developments in the Middle East film and media studies attempting to “help point the field in an intellectually meaningful, pedagogically effective direction in relation to both current and, in some cases, significant, previously ignored, older work”.
Latest Articles in Arab News
Faculty member featured: Alaa Abdel-Ghani
February 6, 2020
JRMC Adjunct Faculty Alaa Abdel-Ghani's latest sports articles. For the first article, please click here and for the second article, please click here.
Professor Shahira Fahmy at the University of Cambridge
Faculty Member Featured: Shahira Fahmy
December 12, 2019
Journalism and Mass Communication Professor Shahira Fahmy participated on December 4, in a workshop on the Westphalia for the Middle East at the Forum on Geopolitics at the University of Cambridge. Funded by the German Academic Exchange Service (DAAD), the workshop involved a roundtable discussion on the Forum's Westphalia for the Middle East initiative. The participants consisted of experts on current Middle Eastern politics as well as the history of the Thirty Years War (1618-1648) and the Peace of Westphalia, which ended the conflict.
Discussions evolved around the idea of Building on existing peace frameworks. Several peace treaties such as the 1979 Camp David Agreements, the 1994 Israel-Jordan Peace Treaty or the Iran Nuclear Framework (also known as The Joint Comprehensive Plan of Action) talks already exist in the current Middle East, dealing with particular sub-issues of overall conflict in the region.
Amongst the themes discussed in the workshop, the need to think pragmatically and creatively about solutions came out very clearly. It was also noteworthy how participants stressed that Westphalia was an open process whose outcome was anything but clear at the start. Any considerations about finding solutions for the Middle East should take those points as intellectual inspiration and background information.
Capstone Presentations
Faculty Member Featured: Sarah El-Richani
December 12, 2019
On Monday, December 9, 2019, the final CMA Convergence Capstone Presentations took place. Under the guidance of Prof. Sarah El-Richani, four groups of CMA students presented their awareness campaigns to a panel of judges. The panel featured CEO and Founder of Egyptian NGO Neya, Hana El-Sadat, CBC News Extra Anchor and talk-show host, Morouj Ibrahim, and JRMC Associate Chair, Prof. Rasha Allam. The campaigns tackled a variety of topics of social and environmental relevance to Egypt, ranging from the revival of the Arabic language, the inclusion of disabled individuals in the workplace, the promotion of a greener Egypt and the promotion of civic engagement. As the event came to a close, the judges announced the winning group to be the environmental campaign, "Tarawa" with the civic engagement campaign "Sa3edny Asa3dak" which developed an app coming in as a close second.
Faculty Member Featured: Sherin Moody
December 12, 2019
Professor Sherin Moody's IMC Capstone JRMC 4425 presentations were held on Monday, December 9, where six groups presented their creative strategy campaigns including Disability Accessibility, Nile Air, Giza Zoo, Coochi, Icy and Visual Impairment to a panel from J Walter Thompson (JWT). The winning group, Coochi, was awarded an internship at JWT's head office, subject to employment opportunity.
Award-winning Investigative Journalist
Faculty Member Featured: Naila Hamdy
December 5, 2019
Award-winning Egyptian Investigative Journalist and member of ICIJ of the International Consortium of Investigative Journalists (ICIJ) visited Professor Naila Hamdy's JRMC 5250 International Communication class on December 1 to talk about his work in cross border collaborative journalism methods and how it has impacted global journalism. Allam shared his experiences with the Panama papers and Paradise papers and how the team used artificial intelligence (AI) to gather and fact-check thousands and thousands of leaked documents.
Intro to Audio Production Students Visit Maspero
Faculty Member Featured: Kim Fox
December 5, 2019
On Tuesday, November 26, students in Professor Kim Fox's Intro to Audio Production course visited Maspero, home to Egypt's state media. The visit included talks with staff about radio production and equipment as well as tours of many of the radio studios including studios where audio dramas are performed. A special thanks to Professor Rasha Allam who assisted in coordinating the field trip.
Interview by Ahram Online
Faculty Member Featured: Sarah El-Richani
December 5, 2019
Professor Sarah El-Richani was interviewed by Ahram Online on recent developments in Lebanon. In the article, Prof. El-Richani discusses the economic and political crises facing the precarious nation and argues that the priority of the ongoing and awe-inspiring movement is reforming the "dysfunctional economic system and extricating the country from those dire straits." The article was published in early December and is available here.
JRMC 3315 Guest Speaker
Faculty Member Featured: Rania Fouda
December 5, 2019
Mr. Omar Hilal, a renowned director of commercials, was a guest speaker in Adjunct Professor Rania Fouda's JRMC 3315 on November 27. He shared his journey as a storyteller and showed the students some examples of his award-winning advertising for local and regional brands. He took the class through the process of ad creation from a brief stage to a final copy on air. He also shared his story as he changed careers from creativity in Leo Burnett to directing which has always been his passion. Mr. Hilal's work has won him several awards at the Dubai Lynx and Cannes Lions festivals.
57357 Hospital Market-driven Grand Strategy Workshop
Faculty Member Featured: Hesham Dinana
November 27, 2019
On November 22, Professor Hesham Dinana delivered a workshop to the management team of 57357 Children Cancer Hospital management team in support of the hospital efforts to define its new strategy and to make sure that it takes in consideration the disruptive issues reshaping the healthcare market in Egypt and the Middle East region.
The workshop was titled: "Market-Driven Grand Strategy" and was attended by more than 200 participants from different backgrounds in management, marketing, medical, engineering, and fund-raising.
Women Corporate Directors Program
November 27, 2019
On November 28, Professor Hesham Dinana was invited to deliver a session on The Role of the Board in Strategy Setting for a program designed for Women Board Members and sponsored by the AUC and the following International Organizations: Egyptian Institute of Directors, European Bank, Japan's Ministry of Finance and International Finance.
Doctoral Dissertation and Master’s Thesis Supervision
November 27, 2019
Professor Hesham Dinana supervised a Doctoral Dissertation and a master's degree thesis at the Arab Academy Graduate School titled as follows, respectively:
- The Impact of Relationship Trust on SME Franchisees Performance: The case of franchising in Egypt - Mohamed Tag El-Din
- The Effect of Product Placement on Brand Attitude and Purchase Intention: The case of Egyptian Movies - Aya El Werdany
The committee commended the students on their work and awarded them the academic degrees with honors.
Lebanon in Limbo
Faculty Member Featured: Sarah El-Richani
November 27, 2019
To an audience of students, professors, staff and diplomats, Professor Sarah El-Richani delivered a lecture on November 21 on the ongoing Lebanese "intifada". The talk entitled "Lebanon in Limbo", shed light on the causes and potential repercussions of the movement. El-Richani also addressed the role of the media and coverage of the movement. The talk was followed by an engaging Q&A session. El-Richani is the author of The Lebanese Media: Anatomy of a System in Perpetual Crisis, a book published by Palgrave Macmillan.
Visit To Al-Ahram
Faculty Member Featured: Shahira Fahmy
November 27, 2019
Underground research class visits Al Ahram establishment on Tuesday, November 26.
Visit To Vision Agency
November 27, 2019
Propaganda class visits Vision ad agency on Tuesday, November 26, 2019.
MESA Conference
Faculty Member Featured: Ronnie Close
November 21, 2019
Prof. Ronnie Close presented his research on the Cairo football fan culture at the Middle East Studies Association's annual conference in New Orleans. Prof. Close gave a conference paper in a panel on Egypt post-2011, screened his video work in the Film Festival with a Q&A. His new book, Cairo’s Ultras sold out in the book fair.
BEA Board of Directors Meeting
Faculty Member Featured: Kim Fox
November 21, 2019
At the recent Broadcast Education Association (BEA) Board of Directors meeting in Washington, DC, Prof. Kim Fox was elected to the Executive Committee of the Board of Directors at the secretary/treasurer. Fox will begin her one-year term in 2020.
Keynote Speech
Faculty Member Featured: Ahmed Taher
November 21, 2019
Professor Ahmed Taher delivered the keynote speech at the 4th Annual CEO and Executive Managers Conference 2019. He explained how the logic of competition means increasing the rate of organizational learning, leveraging multi-company ecosystems, spanning both the physical and the digital world, imagining and harnessing new ideas, and achieving resilience in the face of uncertainty.
JRMC 3315 Class at JWT
Faculty Member Featured: Rania Fouda
November 21, 2019
Adjunct Prof. Rania Fouda organized a visit/day at JWT for 35 students taking class JRMC 3315 Introduction to Advertising. The objective was to show them what life in an agency is like, explain and possibly demonstrate the different divisions of an agency and how they interact. The JWT team presented students with a real-life situation of a brief from a client, internal briefing, brainstorming, etc.
The students were broken down into groups and each group was asked to present a fully integrated piece of communication based on the session they took with the agency. Finally, each group presented their work and were provided with guidance and feedback all through the assignment and after the presentation.
The 54th African Journalists Workshop
JRMC Department
November 21, 2019
The Kamal Adham Center for Television and Digital Journalism and the Department of Journalism and Mass Communication organized the 54th African Journalists Workshop in association with the Union of African Journalists on Monday, November 18, 2019.
The journalists who attended the one-day workshop came from around 25 countries across Africa namely Morocco, Cameron, Côte d’ Ivoire, Congo Brazzaville, Ethiopia, Kenya, Gambia, Mauritius, Namibia, Nigeria, Niger, Burkina Faso, Botswana, Lesotho, Djibouti, South Sudan, Sudan, Uganda, Senegal, Benin, Angola, Eritrea, and South Africa.
The workshop included sessions on Print Media Research, Science Journalism, as well as Newspaper Business Models delivered by Prof. Hussein Amin, Professor, and Director of the Kamal Adham Center, Prof. Heba Al Shahed, JRMC adjunct faculty, and Prof. Rasha Allam, Assistant Professor and JRMC Associate Chair respectively.
The bi-annual workshop comes within the framework of UAJ's and JRMC's role to train African cadres in the field of Journalism to benefit all African countries. The training program that was launched in 1992 under the supervision of Prof. Hussein Amin, has now developed into a network of journalists who have been trained at the Department of Journalism and Mass Communication, School of Global Affairs and Public Policy at the American University in Cairo, and work all over African media. For more pictures, please click here.
Kim Fox at TCIAF in Chicago and AIR Board Meeting 2019
Faculty Member Featured: Kim Fox
November 14, 2019
Kim Fox attended the Third Coast International Audio Festival (TCIAF) in Chicago, Illinois. TCIAF is a conference for audio practitioners. Fox is also on the board for the Association of Independents in Radio (AIR) who held their board meeting during the conference.
Piracy and Copyrights Violation in the Digital Age
Faculty Member Featured: Heba Elshahed
November 14, 2019
On Wednesday, November 6, Ahmed Abbas, CEO of DigiSay, and Maha Nagy, the Commercial Director of DigiSay, have given a lecture about Piracy and Copyrights Violation in the Digital Age. They spoke about copyrights, copyrights laws, exclusive rights, trademarks, patents, in addition to introducing new terms such as fair news. They both used real-life applications from Egypt as examples to explain the terms simply to students.
DVP Professor Robb Montgomery visits JRMC Department
JRMC Department
November 7, 2019
Journalism and mass communication department hosted distinguished visiting researcher Robb Montgomery for a week-long series of lectures and workshops at AUC.
Mr. Montgomery maps with students from numerous classes including audio and video communication as well as TV scriptwriting.
On Monday, he spoke to students from Prof. Sarah El-Richani’s CMA Capstone class and provided tips and tricks on how to produce promotional videos using their mobile phones and accessible apps. The talk came at an opportune moment as the capstone students embark on creating their campaigns on societal issues. For more pictures, click here.
Call for Papers
November 7, 2019
The International Association for Media and Communication Research (IAMCR) invites the submission of abstracts of papers and proposals for panels for the 2020 Congress of the Association, which will be held from 12 to 16 July 2020 at Tsinghua University in Beijing, China. The deadline for submission is 10 February 2020, at 23.59 UTC. https://beijing2020.iamcr.org/cfp
Shahira Amin Visit International Communication Class
Faculty Member Featured: Naila Hamdy
November 7, 2019
Veteran state television journalist and CNN contributor Shahira Amin visited Prof. Naila Hamdy’s International Communication Class on November 3, 2019, to share her experience. Her focus was on her contribution to CNN World Report and Inside Africa with reports from Egypt and their impact on a global audience.
Life Exposed: Photography Exhibition by DMJX Denmark
Faculty Member Featured: Ronnie Close
November 7, 2019
Professor Ronnie Close and Professor Seren Pagner from the Danish School of Media (DMJX) Aarhus, Denmark, curated and hosted the Life Exposed: Photography Exhibition at the JRMC Photography Gallery to showcase the talents of student photographers from DMJX.
Life Exposed features two magazines produced by the DMJX students and Professor Mads Greve gave a talk on his own photography work and his book Blind Date. The exhibit is open daily and other events will be scheduled. For more pictures, click here.
Field Trip to Vision
Faculty Member Featured: Shahira Fahmy
November 7, 2019
Professor Shahira Fahmy took her JRMC 3320 Research Methods class to Vision, an ad agency. During the visit, students were introduced to various research methods used in the advertising field in Egypt. Students were also introduced to a variety of campaigns. At the end of the visit, they learned about the internship opportunities for AUC students at the agency
The Arab Communication Research Association
Faculty Member Featured: Sarah El-Richani
November 7, 2019
Professor Sarah El-Richani participated in a meeting convened by the Arab European Communication Research Association (AREACORE) and hosted by the Jordan Media Institute in Amman on November 1 and 2 where contributors to a forthcoming book on Arab media met and discussed their respective chapters. The book is edited by the Free University of Berlin Professor Carola Richter and Lebanese American University Professor Claudia Kozman and is expected to be published in 2020 in both English and Arabic. Prof. El-Richani has written the chapter on Lebanese media.
Guest Speaker at JRMC 2270 Class
Faculty Member Featured: Heba Elshahed
November 7, 2019
On Sunday, November 3, adjunct faculty Heba Elshahed invited Hossam Fahmy, Chief Executive Officer and Co-founder at Delta Square International and founder of IoT challenge in Egypt, to give a lecture entitled: ‘Internet of Things and Emerging Technologies” to her JRMC 2270 Online Communication students and discuss.
The Broadcast Education Association’s Board
Faculty Member Featured: Naila Hamdy
October 31, 2019
Professor Naila Hamdy has been elected to the Broadcast Education Association’s (BEA) board as a representative of District 8 in the international districts. This is a two-year position and begins in April 2020. BEA is the preeminent association addressing issues of higher education in electronic media and connecting to the media industry for the benefit of member schools, faculty, and students.
Professor Hamdy has also accepted an invitation to serve as a member of the Digital Journalism editorial board. Digital Journalism has been ranked as a leading journal publishing research in (digital) journalism studies in the world by several measures. In the 2018 CJR Impact factors, Digital Journalism had an impact factor of 2.679 with a ranking of 16/88 among journals in Communication Studies.
European Journalism Training Association Conference
October 31, 2019
Professor Naila Hamdy participated in the EJTA Conference (European Journalism Training Association), October 17 - 18, hosted by the Institute of Journalism at TU Dortmund University, Germany with a presentation on Journalism Education in the MENA region as part of a panel on “Connecting Journalism and Journalism Education across Borders”.
The EJTA 2019 Conference theme was “Journalism in a Global Context - Connecting African and Europe in Journalism Education”. Professor Hamdy also participated in a workshop as a contributor to a UNESCO project for journalism education with a focus on Inner-African migration.
The conference was followed by a visit to two of the EJTA member institutes in Belgium, The Artesis Pantijin University in Antwerp and the Thomas Moore University in Michelin where she gave several lectures on Arab media and coverage of the EU.
Photography Foundations Class Field Trip
Faculty Member Featured: Ronnie Close
October 31, 2019
On October 19, Professor Ronnie Close took his class to Moez Street to carry out an assignment brief as part of the Photography Foundations Assignment Field Trip. Students were required to photograph and interview a stranger about their life story. Similar to the famous Humans of New York internet project students gain valuable real-time experience. The results of the assignment will be published on the course Instagram @cairo_student_photography and in the Student Media Gallery in the department.
Book Review Published
Faculty Member Featured: Sarah El-Richani
October 31, 2019
Professor Sarah El-Richani’s book review of Pretty Liar: Television, Language, and Gender in Wartime Lebanon by Natalie Khazaal has just been published in the Autumn 2019 issue of the peer-reviewed journal, The Middle East Journal, which is published by the Washington-based Middle East Institute. The review can be accessed here.
Department News
October 31, 2019
The Journalism Department and the Faculty of Mass Communication at Ahram Canadian University invite you to submit your papers at the 1st Annual International Conference on International Journalism and Decision-Making: Who Is In Charge? (IJCON2020), April 15 -16, 2020, Cairo - Egypt. Website Link and Call: https://www.ijconference.com
Upcoming Events
October 31, 2019
The next exhibition in the JRMC Photography Gallery Life Exposed features student work from two magazine projects made in a photojournalism course in DMJX, Aarhus, Denmark. At the opening next Monday, DMJX Professor Mads Greve will attend and give a talk on photography.
The Investment Committee of the Egyptian Syndicate of Engineers
Faculty Member Featured: Ahmed Taher
October 24, 2019
Professor Ahmed Taher was selected as a member of the investment committee of the Egyptian Syndicate of Engineers last week. Prof. Taher has been a member of the Syndicate since 1983.
Kim Fox at the Goethe Institute
Faculty Member Featured: Kim Fox
October 24, 2019
Professor Kim Fox facilitated a Podcasting Workshop for the Goethe Institute in Alexandria on Friday, October 11, 2019. The workshop was a part of an audio drama program designed for 20 participants from Alexandria and Cairo.
Representatives from JWT Cairo at IMC Capstone class
Faculty Member Featured: Sherin Moody
October 24, 2019
Professor Sherin Moody’s JRMC 4425 IMC Capstone students had a feedback session on their creative strategies with JWT’s Sherif Adel, Associate Creative Director, and Gann Hesham, Copywriter. The group topics are Visual Impairment, Disability Accessibility, Giza Zoo, Coochi, El Arosa Tea and Nile Air. The feedback session was conducted before the groups enter their execution phase.
Call for Papers: ECREA 2020 Braga
JRMC Department
October 24, 2019
ECREA in partnership with the University of Minho is calling for papers to be presented at the 8th European Communication Conference, to be held in Braga, Portugal, October 2 - 5, 2020.
The Conference has chosen the key theme 'Communication and trust: building safe, sustainable and promising futures'. Organizers call for proposals addressing (but not limited to) the main conference theme and relating to ECREA Sections, Networks or Temporary Working Groups.
Proposals for individual papers, panels, and posters can be submitted to one of ECREA Sections, Temporary Working Groups and Networks through the ECREA 2020 submission platform until January 15, 2020.
For more information please visit the conference website www.ecrea2020braga.eu.
Science Meets Journalism Conference
Faculty Member Featured: Naila Hamdy
October 17, 2019
Professor Naila Hamdy delivered her presentation on “Making Science information accessible and Credible in the Digital Age And time of Denialism” at the Science Meets Journalism Multidisciplinary Perspectives International Conference hosted by the Goethe Institute Cairo on October 12, 2019.
Faculty Member Featured: Heba Elshahed
October 17, 2019
On Sunday, October 13, under the activities of Science Meets Journalism Conference at the Geothe Institute, Professor Heba Elshahed moderated a session entitled “How Can Science Journalists Counter Fake News?” The session discussed the rise of pseudo-science and fake news challenging science journalists. The session included Mr. Tarek Attia, Kerstin Hoppenhaus, and Professor Hany Elhosseini as panelists. Professor Heba also spoke at another session entitled the future of (digital) science journalism in Egypt and worldwide, moderated by Ms. Lobna Khairy.
Renewal of Accreditation of the Bachelor of Mass Communication
Faculty Member Featured: Hussein Amin
October 17, 2019
Professor and Director of the Kamal Adham Center for Television and Digital Journalism Hussein Amin was invited to chair the Emirates College of Technology’s External Review Team for the renewal of accreditation of its mass communication undergraduate program. The ERT comprised of Amin, (Head); Professor Ezzat Hijjab (Member), Middle East University, Amman; Professor Elsayed Bahnaci (Member), Modern University, Cairo; and, Professor Abdulsalam Ghaith, (Commissioner) Academic Accreditation, UAE Ministry of Education, with the participation of Professor Yousef Abdul Majeed (Commissioner) in the United Arab Emirates. The delegation was received by, Professor Abdul-Rahim Sabouni, (College President), Professor Ghassan Al-Qaimari (Provost), Professor Wesam Alanqar (VP for Strategy and Business Development), and Professor Ali Khalifa (Director of Institutional Research and Quality Assurance). For more info, please click here.
Al Azhar University Forum
October 17, 2019
Wednesday, October 2, 2019 - Professor and Director of the Kamal Adham Center for Television and Digital Journalism Professor Hussein Amin was invited as a speaker at a one-day forum titled "Terrorism and Media Disinformation Strategies" organized by the Faculty of Mass Communication, Al Azhar University. The forum was organized in collaboration with the international association for Azhar alumni and was very well attended by media academics from various faculties and schools in Egypt. Professor Amin's talk was centered on international media and the evolution of a mental image of Islam by the West. Other speakers included Professor Mohamed Abdel Fadeel, Former Minister of Awqaf; Professor Ghanem El-Said, Dean of the Faculty of Mass Communication, Al Azhar University; and Professor Samy El Sherif, Former Minister of Information and Dean of the Faculty of Mass Communication at MTI University. The forum sessions were moderated by Eslam Abdelraouf, Assistant Professor, Faculty of Mass Communication, Al Azhar University.
MCA Relaunch Event
October 17, 2019
The MCA re-launch event took place on Wednesday, October 2, during assembly hour at the Waterfalls. JRMC students, student leaders, and JRMC faculty attended and Professor and Chair Firas Al-Atraqchi, MCA Advisor Professor Hesham Dinana and former MCA President Hussein elMoataz gave speeches. There was also an entertainment group called Sinatra's band. Nada Tarek is the current President of the Mass Communication Association 19-20. The Mass Communication Association is representing, serving and working for and with JRMC students. They offer workshops, internships, talks, and the such.
DMC TV Channel Interview
Faculty Member Featured: Mohamed Fouda
October 17, 2019
JRMC Adjunct faculty Mohamed Fouda was interviewed by Ramy Radwan, JRMC alumnus, last Thursday, October 10, on DMC TV channel just before the airing of Al Mamar film where he talked about the role of visual effects in its production and how it was crucial in its success. He stated that he was pleased to work as the visual effects supervisor in this historical war film. For the interview, please click here.
JRMC Graduate Students Working with Professor Shahira Fahmy
Faculty Member Featured: Shahira Fahmy
October 10, 2019
Research submitted by JRMC graduate students Basma Mostafa Taha and Jaidaa Taha Arafa to the conference MeCCSA (Media, Communication and Cultural Studies Association), to be held from 8-10 January 2020 at the University of Brighton, in Brighton, UK, was accepted. The students conducted the research entitled “The Representation of Women in News: The Case of Egypt” in fulfillment of the requirements of the course Current Issues in Mass Communication taught by Dr. Shahira Fahmy in spring 2019.
The Founding Board of Directors of the World Medical City
Faculty Member Featured: Ahmed Taher
October 10, 2019
Professor Ahmed Taher is now a member of the Founding Board of Directors of the World Medical City (WMC), which is planned to be the largest medical complex in Egypt with three large hospitals totaling 1600 beds, two schools of medicine and nursing, two luxury hotels, a mall and a housing complex residing on 700,000 square meters of land near Cairo Airport.
Professor Kim Fox Reflects on her Time on the Board of BEA
Faculty Member Featured: Kim Fox
October 10, 2019
Professor of Practice Kim Fox was featured in the recent Broadcast Education Association (BEA) email newsletter. As her term representing BEA's district 8 comes to a close, Fox reflects on her time on the board.
"My time on the BEA board representing District 8, the international district, has been good. It was great getting to know other board members who share my passion for BEA and for educating others." Fox also noted the positive changes in BEA over the years, "I love the new ideas that are proposed and implemented that create challenges but allows BEA to grow and reach new goals like BEA On Location and the competitions for BEA Student Media Clubs. The BEA board has an important role in plotting the future of the organization. Having been at the table when important, and sometimes difficult decisions were made, I feel comfortable with where we are going."
Guest Speaker at JRMC 4441
Faculty Member Featured: Sally Kandil
October 10, 2019
Last week, adjunct Professor Sally Kandil featured Sherif Samir - sound engineer, sound designer and music producer with 10 years of professional experience in the field - as a guest speaker in her two sections of JRMC4441.
After screening some of his work samples, he talked to the students about the importance of sound in their video work, the challenges they might have while recording in different locations, choosing the right soundtrack based on the format of their video, and their target audience.
JRMC 5200 Class Field trip to AFP
Faculty Member Featured: Shahira Fahmy
October 10, 2019
Professor Shahira Fahmy’s graduate JRMC 5200 Seminar in Mass Communication Theory class visited the office of Agence France-Presse on October 7.
Guest Speaker at JRMC 3315 Class
Faculty Member Featured: Rania Fouda
October 3, 2019
On September 18, Adjunct Professor Rania Fouda’s JRMC 3315 class, hosted Mrs. Samar Abd el Aal Ibrahim Co-founder and VP consumer insights Awe research, to talk about the role of research in advertising.
Spring 2019 DMJX Student Experience Presentation
Faculty Member Featured: Kim Fox
October 3, 2019
Professor Kim Fox hosted MMJ Major Menna Haroun as she recapped her Spring 2019 Student Exchange in Denmark during a special lecture on September 25. Haroun shared her experience of studying abroad at the Danish School of Media and Journalism (DMJX) and spoke of her effort to get settled in a new city, and the ease of traveling around Europe including to the Netherlands and Finland as well as to Spain for her final project. Haroun's presentation was full of images and anecdotes. She also took some time to showcase a video she produced while in Denmark about insects as food.
Kim Fox Presents at ECREA Radio Research Conference in Siena
Professor Kim Fox also presented at the ECREA (European Communication Research and Education Association) Radio Research Conference in Siena, Italy in September 2019. The conference theme was "Radio as Social Media." The topic of her presentation: "The Social Media Semiotics of Black Women in Podcasting."
Propaganda and Persuasion Class Field Trip
Faculty Member Featured: Shahira Fahmy
October 3, 2019
Professor Shahira Fahmy and 26 of her students taking the JRMC 3310 Propaganda and Persuasion class visited the advertising agency JWT to attend a presentation discussing the DHL campaign case. The students were given a tour and shown how the agency functions.
The Photographic Gallery
JRMC Department
October 3, 2019
The Photographic Gallery and the "From Archives to Arch-Lives Conference" celebrated the poetics of documentary photography in the Exhibit: “Egypt: An Early 20th Century Photographic Mosaic” on October 2. The photos on display capture a diverse range of iconic compositions ranging from a childhood photo of King Farouk; holiday greetings from President Gamal Abdel Nasser; touristic landscapes; train stations and their passengers; pristine beaches, along with Cairo street scenes which all document pivotal moments in Egypt’s history. For pictures, click here.
Professor Naila Hamdy at the UN
Faculty Member Featured: Naila Hamdy
September 19, 2019
Professor Naila Hamdy was invited by the President of the General Assembly María Fernanda Espinosa Garcés on September 13 to contribute to a high-level forum devoted to the 20th Anniversary of the adoption of the Declaration and Program of Action on the Culture of Peace by the General Assembly.
The Declaration and Program of Action on the Culture of Peace provides a universal mandate for the international community to promote a culture of peace and non-violence that benefits humanity, in particular, future generations.
Professor Hamdy contributed to a round table discussion on the theme “Conventional and Digital Media Platforms: The New Weapons of our Modern Age.” In this roundtable, participants explored how mainstream media and digital media platforms may be used as positive actors to transmit messages of peace, tolerance, and solidarity, and contribute to reducing inequalities (Sustainable Development Goal 10) and promoting peaceful and inclusive societies (Goal 16).
Professor Rasha Allam in Singapore
Faculty Member Featured: Rasha Allam
September 19, 2019
On Monday, September 10, Professor Rasha Allam was invited to speak at the Middle East Institute at the National University of Singapore (NUS). Her lecture titled “The Changing Media Landscape in the Middle East” discussed the current challenges, the recent legal and regulatory frameworks and the foreseen opportunities. Attendees were media professionals, senior academics and researchers at the Middle East Institute and graduate students who are specialized in Middle East affairs. The NUS is currently ranked the 11th in the QS World University Rankings.
During the same week, Professor Allam was also invited to participate in the Women and Leadership Program at the Singapore Management University (SMU). Professor Allam represented Egypt with another 28 top senior women celebrities from other counties all over the world including Europe, Asia, Africa, and the Middle East. The program was put together by the Singapore Ministry of Foreign Affairs, and SMU.
"Don't Judge" Capstone Project
Faculty Member Featured: Sherin Moody
September 19, 2019
Adjunct Professor Sherin Moody and her JRMC 4425 IMC Capstone group were interviewed and featured in لها magazine for their “Don’t Judge” graduation project titled “Mesh Qesetak” which addresses society’s rush to judgment and stereotyping.
The article spoke about the inspiration for this campaign, the reach, and the impact this idea could have on Egyptian society. The student initiative appeared in other publications for the same project as well as being chosen by the National Council for Women as an initiative worth pursuing and expanding. To read the interview, please click here.
The Egyptian Finnish Education Forum
Faculty Member Featured: Abdel-Hamid Mahmoud
September 12, 2019
During the Egyptian Finnish Education Forum taking place in Cairo, adjunct Professor Abdel-Hamid Mahmoud interviewed H.E. Tarja Halonen, Chair of the Board of the University of Helsinki, and Former President of the Republic of Finland.
President Halonen spoke about the current education reforms that are taking place in Egypt, highlighting that “Egypt is now understanding the importance of education, especially while undergoing this major educational reform”.
The Egyptian-Finnish Education Forum is the first event of the regional initiative for knowledge and innovation launched by the Regional Center for Information Technology and Software Engineering (RITSEC), in cooperation with the Ministry of Education and Technical Education and the Ministry of Higher Education and Scientific Research.
AEJMC Conference in Toronto
Faculty Member Featured: Kim Fox
September 5, 2019
Professor of Practice Kim Fox participated in AEJMC's conference in Toronto in August 2019, where she presented on a panel about podcast research: "Black Podcasts and Digital Community Building". Fox was a discussant for the "Women in Media Careers" panel and was also a panelist on the "Tweet This: Two Weeks on the Social Media Frontlines" panel. She was invited to participate in the Transforming J Sch workshop at Thomson Reuters in downtown Toronto.
Finally, Fox was elected vice-chair of the Commission on the Status of Women (CSW).
JRMC Students Win Audio Competition of Broadcast Education Association
September 5, 2019
Journalism and mass communication students won three out of five slots in the Broadcast Education Association (BEA) On Location Creative Competition. The students won for audio projects produced in the Audio Production course taught by Professor of Practice Kim Fox.
- Mariam Salah's Bird, Karaoke and American Football document one day in her life this past spring.
- Reem Hassan's The Story Behind Room P071 uses archival audio to tell the story of a room on the AUC New Cairo campus.
- Dania Akkawi's Before It’s Gone tells the story of her family's villa in Zamalek.
Congratulations on this outstanding achievement.
Announcements
JRMC Department
September 5, 2019
The deadline to submit panels to BEA is Sunday, September 15. You can check out this FB group to find like-minded people or to pitch a panel. BEA also has this digital poster session opportunity for grad students, which has a rolling deadline, but international students should apply early to obtain a visa to attend the convention.
The BEA research paper deadline is December 1. There is a faculty and/or student research-in-progress opp, the deadline is December 15.
Studying Abroad in Denmark
For this upcoming panel, recent multimedia journalism (MMJ) student Menna Haroun who traveled to DMJX in Aarhus to study abroad, will share her experience as a student journalist in Denmark.
International Association for Media & Communication Research
Faculty Member Featured: Naila Hamdy
August 28, 2019
Professor Naila Hamdy attended the International Association for Media & Communication Research - IAMCR 2019 from July 7-11 in Madrid, Spain. The theme for this year was “Communication, Technology & Human Dignity: Disputed Rights and Contested Truths”. She participated in a panel The Truth is Out There: The Ever-Growing Importance of Media Literacy in the Digital Age with a paper titled “Introducing Media Literacy to Students in Egypt”.
Media and Digital Skills Workshop
Faculty Member Featured: Marwa Al-Mutafy
August 28, 2019
Assistant Professor and adjunct faculty member Marwa Ragaa Al-Mutafy participated in the Media and Digital Skills workshop held at AUC in July. Al-Mutafy gave two sessions during the workshop – one on Fake News, and the other about Media Ethics.
The European Conference on Media, Communication & Film
August 28, 2019
Professor Al-Mutafy also participated in The European Conference on Media, Communication & Film (EuroMedia) held in Brighton, UK July 12-13 where she delivered a paper titled "Media Literacy: An Essential Skill?
Conferences
Faculty Member Featured: Hesham Dinana
August 28, 2019
Professor Hesham Dinana attended as the Keynote Speaker at the 4th Next Generation Marketing Conference in Khartoum, Sudan on July 23 where he also gave a presentation on “The Future of Advertising in the Age of Ad Blockers”. He also chaired a session on Digital Marketing in developing countries.
Professor Dinana participated in the 7th Sustainable Development Conference (SDC), July 7-9 in Thailand, where he presented a paper titled “The Impact of Information & Communication Technologies (ICT) on Sustainable Development Goals (SDGs) Progression in the Era of Digital Economy”.
For media coverage of the conference, click here.
Professor Dinana chaired the opening session at the “2nd International Academic Conference on Multidisciplinary Research in Humanities, Business and Social Sciences – MRHB 2019” on July 12. The session had four speakers from universities in the USA, Taiwan, Thailand, and Iraq.
Dr. Dinana presented a paper titled ’‘insights-driven Sales Management” that discussed the use of data and analytics to manage the complex new environment of sales management for the consumer of the future and the sales team of the future.
Workshops
Faculty Member Featured: Kim Fox
August 28, 2019
In late June, Professor Kim Fox traveled to Sofia, Bulgaria to participate in the Global Liberal Arts Alliance’s (GLAA) Oral History Workshop and the Globally Connected Course (GCC) Workshop. Both workshops took place at the American University in Bulgaria campus. Fox is collaborating with Taylor Allen, Ph.D. at Oberlin College on a student-centered oral history project. AUC is part of the GLAA.
The World Journalism Education Congress
In July, Professor Fox attended the World Journalism Education Congress (WJEC) in Paris, France where she presented a paper with co-authors "An International Look at Teaching Audio Podcasting: A Comparison Across Continents". Professor Fox also coordinated and moderated the panel "Tuning In to the Future of Teaching Radio Journalism". Also, Professor Fox supported two of her Audio Production students who received awards for their audio projects: Reem Hassan and Yasmeen Nabil Mansour. She also presented as a part of WJEC Ignite: "Make Amazing Audio in Class".
Top Scholar to Scholar Presentation Award at AEJMC
Faculty Member Featured: Shahira Fahmy
August 28, 2019
Professor Shahira Fahmy and her Master's student and graduate Ms. Omneya Ibrahim won an award for Top Scholar to Scholar Presentation at the esteemed Association for Education in Journalism and Mass Communication annual conference (AEJMC) held in Toronto this summer.
Fahmy’s and Ibrahim's research entitled "No Memes No! Digital Persuasion in the #MeToo Era" tackled the usage of internet memes on Twitter and their role in framing the #MeToo campaign amid the allegations of sexual assault against Judge Brett Kavanaugh, who was then nominated and affirmed for the US Associate Justice of the Supreme Court position. The research contributes to the growing literature on memes that explores the integration between visual and verbal modalities in the contemporary digital media environment.
Their research paper was accepted for presentation at the AEJMC's visual communication division after going through a highly competitive blind review process, where it ended up winning the Top Scholar to Scholar Presentation award.
AEJMC is the most prestigious academic conference in the field of journalism and broadcast.
Publication
Faculty Member Featured: Sarah El-Richani
July 17, 2019
Professor Sarah El-Richani wrote an essay for the Cairo Review’s Tahrir Forum in which she discusses the recurring debate around civil marriage in Lebanon and the calls to loosen the sectarian-patriarchal grip on personal status affairs and the state. Please click here to read the essay.
Workshops
Faculty Member Featured: Hesham Dinana
July 17, 2019
In May and June, Professor Hesham Dinana delivered two workshops for 50 participants on “Communications and Strategic Management for Small and Medium Enterprises (SMEs)” in collaboration with GIZ (The German International Cooperation Organization) and the IMC (Industrial Modernization Center) of Egypt.
The workshops are part of the “Mastering Professional Consultancy Program” designed to certify new consultants to support the current initiatives aimed at increasing the competitiveness and professionalism of Egyptian SMEs. The participants included representatives from many governorates in Delta and Upper Egypt to ensure proper reach to companies throughout Egypt. Due to the success of the program, two more workshops will be planned for July and August to develop 50 more consultants.
On June 23 and 24, Professor Hesham Dinana facilitated two workshops with senior representatives from 10 different ministries for the Ministry of Planning and Administrative Reform to launch a program for “Egypt Award for e-Government Mobile Applications”. The program is a joint initiative between the Government of Egypt and the Government of the United Arab Emirates and aims at engaging university students to find innovative solutions to government problems using technology.
The workshops helped the different ministries define their challenges and reviewed best practices and benchmarks from different developed and developing economies.
Find out more about the workshops.
Conferences and Papers
Professor Hesham Dinana delivered a paper titled The Impact of Relationship Trust on SME Franchisees Performance: The case of franchising in Egypt at the International Council for Small Business (ICSB) World Congress held in Cairo from June 18 to June 21. The ICSB, founded in 1955, is a non-profit organization devoted to continuing management education for entrepreneurs and small businesses. Under the theme of “Future of Entrepreneurship”, the conference was attended by more than 700 delegates from all over the world, including Colombia, Indonesia, and New Zealand.
The paper discussed the importance of franchising as a business model that can support the sustainability of SMEs in their early developed stages and reduce the risks of failure which can impact economic development in countries like Egypt. The ICSB annually brings together educators, researchers, policy-makers, and practitioners from around the world to share knowledge and expertise in their respective fields.
Dissertations and Defense
On June 30, Professor Hesham Dinana discussed the Dissertation of Doctor of Business Administration (DBA) researcher for Ms. Hanan Hatem, which he supervised at the Arab Academy Graduate School of Business (AAGSB) DBA program.
The dissertation is titled The Effect of Omni-Channel Based Promotions on Loyalty and Purchase Intensions: The Case of Retailing in Egypt.
The examining committee commended Professor Dinana and the researcher on the quality of work done and awarded the DBA degree with the highest honor to Ms. Hatem.
Call for Papers
JRMC Department
July 17, 2019
The American University of Beirut and the European Communication Research and Education Association are calling for papers which examine the social, material, cultural and political dimensions of media infrastructures (digital or otherwise), and related issues, such as the built and natural environments, surveillance, privacy, interconnectivity, labor conditions, access, and the reproduction or disruption of social inequalities.
For more information, please follow this link.
The deadline is July 31.
Hate Speech Thesis Defense
Faculty Member Featured: Naila Hamdy
June 25, 2019
On June 25, media policy student and JRMC alumna, Caroline Elias successfully completed her master's requirements with a thesis addressing hate speech in Egyptian talk shows under the supervision of Professor Naila Hamdy. Readers included Professor Ghada Barsoum, Associate Professor of Public policy, and Khalid Abdel Halim, Assistant Professor of Public Policy. Elias is a JRMC alumna.
JRMC Graduate Student to Present Research at AEJMC Conference in Toronto
Faculty Member Featured: Shahira Fahmy
June 25, 2019
Omneya Nagib Ibrahim, a graduate of the Master's Program in Journalism and Communication in 2019, has teamed up with journalism Professor Shahira Fahmy, to present a paper at the annual meeting of the Association for Education in Journalism and Mass Communication (AEJMC) conference in Toronto next August. Their manuscript, “No, Memes No! Digital Persuasion in the #MeToo Era” was selected by the Visual Communication Division of the program committee in a highly competitive blind review process. Their study conducts a framing analysis of Twitter memes based on the pathos, ethos, and logos persuasion appeals. Results are based on a quantitative content analysis of the top 1,000 #MeToo memes on Twitter during the week in which sexual misconduct allegations were made against Judge Brett Kavanaugh, then, nominee for the US Supreme Court justice. Results showed anti-#MeToo memes focused more on the emotional appeal than pro-#MeToo memes and less on the logos and ethos appeals. The work contributes to the growing literature on memes that explores the integration between visual and verbal modalities in the contemporary digital media environment.
The AEJMC conference is the most prestigious and competitive international conference in the field of visual communication. Ibrahim is the first AUC graduate student to qualify to present a paper at this conference. The flagship journal of AEJMC, Journalism and Mass Communication Quarterly, is the oldest refereed scholarly journal in mass communication. Rated as a Q1 journal, JMCQ provides leadership in scholarship for the field.
Students visit Historic Cairo and Alexandria to ponder the problems of promoting Egypt to foreigners
June 25, 2019
A new course, Special Topics in Global Studies: Promoting Egypt to Foreigners, taught by JMRC Professor Shahira Fahmy and ECLT Professor Stephen Nimis, explore foreign perceptions of Egypt and its impact on their experiences here, as well as Egypt's response to those expectations. Besides being near the great pyramids of Egypt, Cairo is for many foreigners the quintessential medieval city, the setting for stories in the Arabian Nights, dazzling bazaars, tangled crowded streets, and a dense forest of religious and public monuments. Alongside Fatimid and Mamluk monuments up and down the Qasaba the class observed many examples of the way that contemporary Egypt impinges on this orientalist vision.
The 69 Annual International Communication Association Conference
June 25, 2019
Communication beyond boundaries was the theme of the 69 annual International Communication Association (ICA) in Washington D.C. last month. JRMC Professor Shahira Fahmy participated in a workshop for senior scholars dedicated to the multifaceted questions and challenges of crossing boundaries in visual communication research. Fahmy’s contribution drew on her work and the role of visuals for defining/crossing boundaries in society. She offered feedback to junior scholars and discussed current challenges and future directions regarding methodological, theoretical, and ethical boundary crossings in the interdisciplinary field of visual communication research. Workshop participants included junior scholars from Israel, the USA, Austria, Switzerland, China, Poland, Australia, and the Netherlands. Fahmy also presented a refereed paper with international collaborators on Nepal in a session on Nation Branding and Country Image. She also moderated another session of international scholars on the multifaceted questions and challenges of crossing boundaries in visual communication research. Last but not least, as associate editor of the top Q1 Journal of Communication (JoC), Fahmy attended a meeting of JoC editors and discussed the future direction of the communication field. ICA is considered the top international communication annual convention in the field. It uses peer review for both journals and conference submissions. Its flagship Q1 JoC journal has roughly a 5% acceptance rate and the ICA conference has about a 44% acceptance rate.
WCPO Tv's Engagement Manager speaks to JRMC Students via Skype
Faculty Member Featured: Kim Fox
June 25, 2019
On Monday, June 17, 2019, at noon Cairo time, the Multimedia Writing course had a Skype session with Tasha Stewart, the senior manager of engagement and next-generation content at WCPO TV in Cincinnati. She spoke about her role handling the stations Instagram account, tools they use for social media curation and organization, she shared her workflow since it involves all of the major social media platforms and she gave us some insight into what she thinks is in our futures for social media and digital content.
AUC alumna Dalia Abbas visits Multimedia Writing Summer Course
June 25, 2019
On June 12, Dalia Abbas, AUC alumna and formerly of The Caravan, was invited to speak to Professor Kim Fox’s summer Multimedia Writing class about the value of an AUC education, networking, and overcoming obstacles in life. Abbas just recently completed her master’s in education technology at the Harvard Graduate School of Education.
She will soon begin her new position at Zendesk in San Francisco as a learning designer/instructional designer.
Latest Articles in Ahram Weekly Online
Faculty Member Featured: Alaa Abdel-Ghani
June 25, 2019
Two stories in Al Ahram Weekly on the Africa Cup of Nations. For the first article, please click here and for the second article, please click here.
JRMC Capstone Presentations
Faculty Member Featured: Sherin Moody
May 23, 2019
Professor Sherin Moody’s JRMC 4425 IMC Capstone class presented their final graduation presentations before a panel of industry professionals from JWT Cairo on Thursday, May 2. The jury included Sally Ezzat, planning director; Nourhan Nour, NewsLab data analyst; Yasmine Nagui, art director; and Amr Abdel Wahab, senior copywriter. After a full semester of research and production, the students presented their final campaigns, which were public service announcements on topics like “Social Prejudice” or “Water Scarcity”, and repositioning campaigns for “House of Donuts”, “Mobaco” and “Our Kids”. Finally, each group received an award for their respective projects. The winning group, “House of Donuts” received an internship at JWT and an employment opportunity.
Faculty Member Featured: Tara Al-Kadi
May 12, 2019
Professor Tara Al Kadi's IMC capstone class (section 2) presented their Ahmar Shafayef campaigns as part of a pitch in front of a panel including the brand’s advertising agency Momentum Egypt and the Maybelline brand manager from L’Oreal Egypt. Six groups competed for two awards: Best Overall Campaign and Most Creative Campaign. The panel was impressed by the work of all groups confirming that various promotional elements from each campaign will be implemented in the actual Ahmar Shafayef campaign. The award for Most Creative Campaign was presented to the group Dayman ma3aky دايما معاكي, and Best Overall Campaign went to Kouny Nafsek كوني نفسك.
Faculty Member Featured: Sarah El-Richani
May 16, 2019
Professor Sarah El-Richani’s CMA capstone students presented their final presentations to a packed hall of students, parents and AUC faculty, as well as judges Julia Paulsson, Médecins Sans Frontières (MSF) - Egypt Director, and Morouj Ibrahim, CBC channel anchor and presenter. The course embodies the essence of the CMA degree in that it merges communication theory and practical media skills to produce well-rounded graduates. The projects were the culmination of this journey and featured well-researched and executed campaigns on issues of societal relevance to Egypt ranging from the problem of over-consumption (B-Basata), driving etiquette or lack thereof (Edy 2eshara) and challenges faced by amputees (Champutee) to women’s football (El Kora fi Mal3abek) and Verbal violence (End Verbal Violence). The team B-Basata including Nour El-Bastawesy, Thilleli Ghezzaz, Nada Hassan, Reem Hassan, and Engy Moheb won first place and El Kora fi Mal3abek team including Youssef El-Garhy, Habiba El-Mawardy, Youssef Helmy, Nour Omar, and Shahd Sakr snatched second place. The winning teams will have the opportunity to take-up internships/job-shadowing with CBC, DMC, and MSF in the coming months.
Audio Production Listening Sessions
Faculty Member Featured: Kim Fox
Students in the Audio Production classes, taught by Professor Kim Fox, concluded the Spring 2019 semester with Listening Sessions on Wednesday, May 15. The young audio producers invited family and friends to share their audio features during class sessions dedicated to listening. The topics of the audio features included the Aisha Fahmy Palace, American football in Cairo, a signing professor, online dating, and the history of the JRMC department. Listen and enjoy.
Investigative Reporter Ali Al Setouhy at JRMC 4402 Class
Faculty member featured: Mona Salman
May 16, 2019
Adjunct Professor Mona Salman’s JRMC 4402 Writing and Reporting in Arabic class hosted investigative reporter Ali Al Setouhy arrived as a guest speaker in late April to talk about his documentary, which examines the involvement of pharmaceutical companies in clinical trials in Egypt. During a Q&A session, Al Setouhy shared his approach to cultivating sources, planning the story, and using problem-solving to deal with unexpected situations.
Representatives from the Point of View Advertising Agency visited JRMC 3315 Class
Faculty member featured: Hesham Dinana
May 16, 2019
On May 5, Professor Hesham Dinana invited to his JRMC 3315 Introduction to Advertising class the heads of the Business Development and Creative Department at the Point of View Advertising Agency to share with the students their insights on the development of effective advertising briefs and how to convert client briefs into successful IMC campaigns.
JRMC Thesis Defense Students
May 16, 2019
In early May, JRMC graduate student Omneya M. Nagib Ibrahim successfully defended her thesis titled Textual and Visual Representation of Hijab in Internet Memes and GIFs. Under the supervision of Professor Shahira Fahmy, this is the first such study at AUC tackling internet memes and GIFs. The other two readers were Professor Naila Hamdy and Professor Hesham Dinana.
On May 13, JRMC graduate student May Kamal successfully defended her thesis titled Women in Post Revolutionary Egyptian Cine (2011-2018) under the supervision of Professor Ronnie Close. The other two readers were Professor Mervat Abou Oaf and Professor Rasha Allam.
JRMC 5202 Class Field Trip to the BBC
Faculty member featured: Shahira Fahmy
May 16, 2019
To bridge the gap between theory and practice in the journalism and media field, Professor Shahira Fahmy organized last week a field trip for her JRMC 5202 graduate class to the BBC Cairo office.
The "Current Issues in Mass Communication" course students got a glimpse of the whole process of gathering and publishing news in the real world. They also enjoyed an insightful discussion about approaching sensitive issues in Journalism.
Press Club Awards
Faculty member featured: Scott MacLeod
May 9, 2019
Professor Scott MacLeod was a judge in the Overseas Press Club Awards for the fifth straight year. He served on the jury of the Flora Lewis Award for “best commentary in any medium on international news.” The prize was presented at the OPC’s 80th-anniversary awards dinner in New York on April 18 to Trudy Rubin of the Philadelphia Inquirer for her series of essays, “Stress test for Democracies: Populism, Autocrats, China and Trump.” Other members of the jury included Bill Keller of the Marshall Project, John Daniszewski of the Associated Press, Eleanor Randolph of the New York Times, and David Shipley of Bloomberg View. For more information, click here.
The High Performing Government Conference
Faculty member featured: Hesham Dinana
May 9, 2019
Professor Hesham Dinana received a commendation from Saudi Prince Saud bin Khalid Al Faisal during his participation as a keynote speaker at the “6th High Performing Government” (HPG) Conference in Medina on April 25.
His presentation was on the “Maturity Road Map for the Realization of KSA Vision 2030”.
Third AFU International Conference
Faculty member featured: Naila Hamdy
May 9, 2019
Professor Naila Hamdy presented the results of a study on the sharing of information and misinformation amongst Egyptian youth at the 3rd AFU (Al Fallah University) International Conference held in Dubai May 1-2. She also shared her experience in designing media literacy strategies to combat the phenomena of spreading misinformation at this multidisciplinary conference held under the theme “Towards Advanced Scientific Knowledge in Business Sciences”.
Lecture at Hamline University
Faculty member featured: Firas Al-Atraqchi
May 9, 2019
On April 23, Professor Firas Al-Atraqchi discussed the unprecedented challenges and dangers facing journalists amid fake news, hate speech and special interest intervention in the media in a lecture titled Navigating the Digital Minefield at Hamline University, in Minnesota.
Analyzing ISIS Propaganda
Faculty member featured: Shahira Fahmy
May 9, 2019
In late April, Professor Shahira Fahmy published her study of ISIS propaganda The age of terrorism media: The visual narratives of the Islamic State Group’s Dabiq magazine in The International Communication Gazette, one of the most distinguished international communication journals (Sage Publications).
The study focuses on how this glossy and professionally produced magazine, whose outreach transcended national and regional boundaries, articulated the group’s strategic direction, military strategy, and alliances. The research for this work was conducted while Fahmy was a visiting fellow at the NATO Strategic Communication Center of Excellence in Riga, Latvia and was supported by a generous Fulbright Specialist Grant sponsored by the US Department of State and in conjunction with the US embassy in Riga, Latvia.
BEA News
April 18, 2019
Several JRMC faculty participated in the Broadcast Education Association (BEA) annual conference in Las Vegas from April 6-9.
The BEA is the premiere international academic media organization driving insights, excellence in media production and career advancement for educators, students, and professionals.
Associate Chair Professor Rasha Allam delivered two presentations at the BEA panels: “The Role of the New Egyptian Media Laws in Advancing Democracy” and “Constructive Journalism and Media Literacy in the Middle East." Furthermore, Professor Allam and Adham Center for TV and Digital Journalism MA graduate Ms. Salma El Ghetany presented a paper at the research symposium titled “News Media Literacy in the Digital Age: A measure of need and usefulness of a university curriculum in Egypt.
Director of the Adham Center Professor Hussein Amin delivered two presentations and moderated a panel discussion. His presentations were titled, “Cyber Warfare in the Middle East: History, Development, and Future Impact” in the panel titled “Broadcast and Digital Media in the Middle East: Perspectives, Issues and Concerns” including Professor Naila Hamdy, Professor Rasha Allam and Professor Yousef AlFailakawi of Kuwait University.
His second presentation was titled “An Overview of Media Literacy in the Middle East” in the panel titled “Media Literacy Movements and Development in the Middle East” that he moderated, and that included Professor Naila Hamdy, Professor Rasha Allam and Ms. Salma El Ghetany.
Ms. El Ghetany’s presentation was titled “Media Education and Media Awareness: For a More Media Literate Society.”
Professor Kim Fox presented her co-authored, first place debut paper for the Multicultural Studies Division: "A Curriculum for Blackness: Podcasts as Discursive Cultural Guides."
She coordinated two panels: "Interactive Show & Tell: Here Are The Audio Clips, Now Tell The Story" as well as the "Best Practices for Student Audio Production," which she has planned annually since 2014.
She was also a panelist on the "Where in the World Would You Like to Teach Journalism?" and represented BEA's district 8, the international district, at the board of directors meeting.
Professor Naila Hamdy delivered two presentations at the Broadcast Education Association - BEA 2019 convention at panels addressing the "Broadcast and Digital Media in the Middle East: Perspectives, Issues and Concerns" and "An Overview of Media Literacy Movements and Development in the Middle East" on April 7 and 8. The panels were moderated by Professor Hussein Amin and Professor Yousef AlFailakawi (Kuwait University)
BEA Awards
Faculty member featured: Kim Fox
April 18, 2019
JRMC Professor Kim Fox won five awards for her collaborative work on a paper as well as her work as the executive producer of the Ehky Ya Masr Podcast. As previously noted, the podcast won best of the show in two categories:
Faculty Audio: Best of Show
"Ramadan Across Social Classes"
With reporter/producer Sarah Hassan, MMJ alumna
Faculty News: Radio Feature News Reporting Best of Show
"Egypt's Obsession with Their Neighbors"
With reporter/producer Menna Eid, MMJ alumna
Fox won the best debut paper in the Multicultural Studies paper competition for the paper "A Curriculum for Blackness: Podcasts as Discursive Cultural Guides." Fox was the lead author along with Kyle Miller, Northwest Missouri State University and David Dowling, University of Iowa.
On top of those three awards, both Fox's paper and the "Ramadan" Across Social Classes" podcast episode received BEA's Diversity and Inclusion awards in the paper and creative categories, respectively. The Diversity and Inclusion Awards recognize work that embodies diverse and inclusive issues and advances diversity, equity, and inclusion across scholarship and creative work.
Awards and Accolades
April 18, 2019
JRMC and Adham Center students and alumni have been recognized for outstanding achievement, sweeping multiple categories in the WJEC, the World Journalism Education Congress, which takes place in Paris in July.
Student Audio
Best of Competition: JRMC alumnus Ahmed Hosam Refai, The American University in Cairo; Catfishing in the Nile: Sexploitation and Online Blackmailing in Egypt
Award of Excellence: JRMC student Engy Moheb, The American University in Cairo; The Invincibility Fable
Award of Excellence: JRMC student Reem Hassan, The American University in Cairo; The Story Behind Room P071
Award of Excellence: JRMC alumna Yasmeen Nabil Mansour, The American University in Cairo; Political Satire in Egypt: Not Just a Joke
Student TV News
Best of Competition: Adham Center graduate students Aya Mostafa & Abdelaziz Saleh, American University in Cairo; Catherine Exists
Award of Excellence: JRMC students Laila Sherif, Said Nada Mawsouf, Alia Haytham & Ahmed Zada, The American University in Cairo; Survival
Award of Excellence: Adham Center graduate student Heba Fouad, The American University in Cairo; The Ferry
Award of Excellence: Adham Center graduate student Maram Shalaby, The American University in Cairo; Breaking Walls
Student Documentary
Best of Competition: Adham Center graduate student Ahmed Atef, American University in Cairo; The Blue Hole - Divers' Paradise Cemetery
Award of Excellence: JRMC student Mariam Ismail, The American University in Cairo; ABORCJI (Abortion in Poland)
Award of Excellence: JRMC students Nada Mawsouf, Conor Castles-Lynch & Samantha Soh, The American University in Cairo; We Are Romansh (Nus Essan Rumantschs)
Award of Excellence: Adham Center graduate student Maram Shalaby, The American University in Cairo; On the Corniche
53rd African Journalists Workshop
Faculty member featured: Hussein Amin
April 18, 2019
The Kamal Adham Center for Television and Digital Journalism and the Department of Journalism and Mass Communication concluded the 53rd African Journalists Workshop in association with the Union of African Journalists on April 15, 2019.
The journalists from more than 20 African nations attended training sessions on Print Media Research, Science Journalism, and Print Media Management given by Adham Center Director Professor Hussein Amin, Associate Chair Rasha Allam and Adjunct Professor Heba Al-Shahed.
The bi-annual workshop comes within the framework of UAJ's and JRMC's role to train African cadres in the field of Journalism to benefit all African countries. The training program that was launched in 1992 under the supervision of Professor Hussein Amin, has now trained a network of journalists who work all over African media.
For more pictures click here.
Guest Speaker
Faculty member featured: Sherin Moody
April 18, 2019
On April 14th, Adjunct Professor Sherin Moody’s JRMC 3355 and 4425 copywriting and capstone courses, respectively, held a Q&A session with Nihal El Fellah, Account Director for Vodafone Egypt at the JWT advertising agency, about her career success and the creative process.
Call for Papers
April 18, 2019
For more information click here.
Cairo Media Conference 2
Faculty member featured: Naila Hamdy
April 11, 2019
For two days on April 3 and 4, Cairo Media conference 2 brought together a mix of thinkers, practitioners, students, academics and innovators from diverse countries who are shaping the future of digital storytelling in the 21st century.
Under the theme of “cultivating collaboration: how industry and academia can transform digital storytelling” speakers from Egypt, Norway and Lebanon showcased and discussed the best examples of next-generation storytelling, digital journalism, fact-checking, media literacy, social media strategies and perceptions of journalism in the public imagination.
The Department of Journalism and Mass Communication hosted the conference in cooperation with OsloMet University, Norway and the Egyptian Editors Forum and the Egyptian Media Development Program. For more pictures click here.
The Golden Era
The Photographic Gallery
April 11, 2019
On April 10, the Photographic Gallery at the School of Global Affairs and Public Policy hosted the Golden Era: Egypt in the World Cup photo exhibition by filmmaker and former JRMC student Ahmed Kadry. The exhibit runs until May 9.
Excellence Awards
Faculty member featured: Firas Al-Atraqchi
April 11, 2019
Multimedia Journalism students from Professor Firas Al-Atraqchi's JRMC 4425 Capstone course Nada Mawsouf, Laila Sherif Said, Alia Rabie, and Ahmed Zada have been announced on April 7 as winners of the Region 2 Mark of Excellence Award in the Television In-Depth Reporting Category at the Society of Professional Journalists, which honors the best in student journalism, in Maryland.
Last week, they were announced as winners of an Award of Excellence for best entry for their capstone documentary "Survival" at the World Journalism Education Conference (WJEC) in Paris, France.
You can watch the documentary here.
Guest Speaker
Faculty member featured: Tara Al Kadi
April 11, 2019
Mohamed Wasfi Managing Director of Bubblegum advertising agency visited Adjunct Professor Tara Al Kadi's Integrated Marketing Communications JRMC 4425 Capstone class and offered students valuable insights about the advertising industry and the challenges they may face as future Egyptian advertisers.
He also visited Professor Al Kadi's JRMC 3355 Creative Strategy and Advertising Copywriting class to assess student portfolios developed throughout the semester.
Cairo Media Conference 2
Faculty member featured: Naila Hamdy
April 4, 2019
Dean of the School of Global Affairs and Public Policy Nabil Fahmy welcomed academics, journalists and students from Oslo Met University, the Egyptian Media Development Program (EMDP), the Egyptian Editors Forum (EEF), and local universities to the Second Cairo Media Conference on April 3, 2019.
The conference, which concludes on April 4, was organized by JRMC's Professor Naila Hamdy, in cooperation with Oslo Met, EMDP and EEF.
David Ignatius of the Washington Post Speaks to The Caravan
Faculty member featured: Firas Al-Atraqchi
April 4, 2019
On Sunday, March 31, Washington Post Associate Editor and columnist David Ignatius met with JRMC students and discussed press freedoms in Egypt and the US.
Representatives from JWT Cairo visited IMC Capstone class
Faculty member featured: Sherin Moody
April 4, 2019
Representatives from the Cairo offices of JWT advertising agency visited Adjunct Professor Sherin Moody’s JRMC 4425 IMC Capstone class on March 27 to meet with students about their proposed concepts for their projects on Water Scarcity, Social Prejudice and repositioning stores like Our Kids, Mobaco Cottons and House of Donuts.
Guest Speaker
Faculty member featured: Ronnie Close and Xenia Nikolskaya
April 2, 2019
Photobook designer, Amparo Baquerizas, gave a lecture to two sections of the 2230 Foundations in Photography classes on March 27, in the JRMC department. The students from both classes, led by Professor Ronnie Close and Xenia Nikolskaya, were enthralled by Amparo’s design ideas and international experience in producing books. She outlined ways to sequence and how to produce designed publications where photography is the primary communication tool. Check Baquerizas work here.
Thesis Defense
Faculty member featured: Ahmed Taher
April 2, 2019
Professor Ahmed Taher supervised the MBA thesis of Mohamed Ibrahim Amin, which was successfully defended on Thursday, March 28 at the German University in Cairo. The thesis was titled: Business Development as Strategic Intent, Stretch and Leverage: The Case of SMEs and Startups and was passed with an A by the defense committee which included Professor Mohsen El-Shamaa and Professor Sanya El-Galaly, both professors at GUC.
Consulting with Sawtiat/Povo Studios
Faculty member featured: Kim Fox
April 2, 2019
JRMC's Associate Professor of Practice Kim Fox visited Sawtiat's Povo Studios on Thursday, March 28, 2019. The purpose of the visit was a consulting session for the startup, which is a part of AUC's Venture Lab. Fox (center) met with the co-founders Mostafa Khedr (left) and Mahmoud Sami. According to the founders, Povo Studios is the largest producer of Arabic audiobooks in the world.
Innovation and Excellence Award
Faculty member featured: Hesham Dinana
March 27, 2019
Professor Hesham Dinana received the 'Innovation & Excellence Award in Business and Finance' from the “11th Egypt Economic Forum” held on March 23 for his work on the Digital Economy Strategy. Dinana also participated as a speaker in a panel titled “Digital Technologies and Entrepreneurship”.
Soft Power and Building the Future Conference
Faculty member featured: Sherin Moody
March 27, 2019
Professor Sherin Moody attended a three-day conference at Ain Shams University under the name of 'Soft Power and Building the Future' where she presented her research paper on 'The Effects of Arabs Viewing Egyptian Television Series on Tourism' discussing the power of television-induced tourism and how Egyptian television series can encourage a larger Arab audience to visit Egypt as a touristic destination.
Persuasion and Propaganda Class Field Trip
Faculty member featured: Shahira Fahmy
March 27, 2019
To intertwine both academic background and practical experience, Professor Shahira Fahmy and her persuasion and propaganda course students went on a field trip to the Ahram establishment on March 26, 2019. During their visit, students learned about Egypt’s largest news organization, and the oldest newspaper in the Middle East.
Covering Muslim Women: Fahmy on the Burkini and the Media
Faculty member featured: Shahira Fahmy
March 27, 2019
AUC Journalism Professor Shahira Fahmy conducted a study of the visual framing of the burkini debate in major news outlets. Her study showed an overarching sense that Muslim women were portrayed as symbols whose actual beliefs, thoughts, and needs were not of primary concern. This analysis was published in the Journalism & Mass Communication Quarterly, the flagship Q1 journal in the field.
JRMC Events
Social Justice Film Series screening of KILLING GAZA
March 27, 2019
The Department of Journalism and Mass Communication and The Film Program, Department of the Arts invite you to a Social Justice Film Series screening of KILLING GAZA (US 2018) directed by Max Blumenthal and Dan Cohen at the Falaki Theater in the Tahrir Campus, Wednesday, April 3, 2019, from 7 to 9 pm. Both directors will be answering questions from the audience.
Return: A Motif of Palestinian Life
March 27, 2019
The Department of Journalism and Mass Communication and The Film Program, Department of the Arts invite you to a lecture by Palestinian scholar Dr. Ghada Karmi to speak about "Return: A Motif of Palestinian Life" at Oriental Hall in the Tahrir Campus on Monday, April 1, 2019, from 7 to 9 pm.
Cairo Media Conference 2
March 27, 2019
As a follow-up to last year's media conference, the Department of Journalism and Mass Communication will be hosting the Cairo Media Conference 2 in collaboration with Oslo Metropolitan University (OsloMet), the Egypt Media Development Program (EMDP) and the Egyptian Editors Forum (EEF) at the Prince Alwaleed Bin Talal Bin Abdulaziz Alsaud Hall (New Cairo Campus) from 10 am to 5 pm on April 3 and April 4.
Book Publication
Faculty member featured: Ahmed Taher
March 21, 2019
Professor Ahmed Taher signed a publishing contract with Saudi-based regional publishing house Rawabt for his new 15-chapter book Business Development: Strategic Growth Management, co-authored with Professor Hatem ElZuhairy.
Social Media Hate Speech Fuels Extremism
Faculty member featured: Firas Al-Atraqchi
Professor Firas Al-Atraqchi published an article calling for a global effort to combat social media hate speech in the wake of the mosque massacres in Christchurch, New Zealand. You can read the article here.
The Sports Cognitive Circle
Faculty member featured: Inas Mazhar
March 21, 2019
The JRMC Department and Adjunct Professor Inas Mazhar on March 20 hosted former international footballer Tamer Bagato, founder of The Sports Cognitive Circle, a project about 16 five-minute videos that raise awareness of important issues in sports such as politics, social responsibility, and celebrity, to name a few. Bagato, who played for major football clubs Al-Ahly, Zamalek, and Mansoura as well as in Kuwait and Jordan, also spoke about the power of sports media and their role in promoting sports worldwide.
JRMC Media Forum on the Changing Face of Journalism and Communications
JRMC Department
March 13, 2019
The Journalism and Mass Communication Department hosted a media forum titled The Digital Chessboard on March 10, 2019. The forum brings together academics and prominent industry experts to examine the rapid changes that have taken place in journalism and communications.
Three panels looked at media ethics in the digital era; journalism survival, social media and content creation in a digital newsroom; and the changing face of journalism and communications in the era of big data and analytics. Global Affairs and Public Policy Dean Nabil Fahmy gave the keynote speech; JRMC Chair Firas Al-Atraqchi gave the welcome note. The forum was widely covered by local media. For MBC Masr 2 coverage click here. For more pictures click here.
The Photographic Gallery
The Photographic Gallery hosted on March 13 the works of former Reuters photojournalist Asmaa Waguih in an exhibit titled On The Road to Freedom, depicting the "bravery and struggle" Arab, Kurdish and Yazidi women in their fight against the Islamic State of Iraq and the Levant (ISIL), also known as Daesh, in northern Iraq and Syria. The exhibit ends on April 1, 2019.
For more pictures click here.
JRMC Field Trips
Faculty member featured: Ronnie Close and Xenia Nikolskaya
March 13, 2019
Professor Ronnie Close and Adjunct Professor Xenia Nikolskaya took their JRMC 2230 Photography Foundations students to Moaz St in downtown Cairo on March 12, 2019. The students were asked to interview and photograph strangers in the vein of Humans of New York. For more pictures click here.
JRMC Faculty Achievements
Faculty member featured: Shahira Fahmy
March 13, 2019
Professor Shahira Fahmy delivered four presentations on the process of publishing in Q1 journals at the University of Navarra and the University of Murcia in Spain in late February. The presentations focused on the various stages involved in launching a project and bringing it to completion, along with the often lengthy negotiations that are required among authors, reviewers and editors during the review and revision stages. Her other lectures, also given at both institutions, focused on analyzing the social media campaign of the Islamic State group. Fahmy discussed how terrorist organizations use social media. She warned against the utilization of social media by terrorist groups and called for a more robust counter-terrorism approach. For more pictures click here.
Faculty member featured: Ahmed Taher
Professor Ahmed Taher, Member of the Advisory Board of the “Human Power Association” delivered their strategy for the coming three years to an audience of more than HR Directors and Managers during the Launch of HPA at the Conrad Hotel on March 6, 2019. HPA is an NGO that serves the HR professional community in Egypt through Networking, capacity building and influencing the policies and laws affecting HR management. Dr. Taher was also selected in the first Board of Directors for HPA.
Faculty member featured: Mervat Abou Oaf
Professor Mervat Abou Oaf received an award of appreciation at the SU Real Life Education Competition held Feb. 4, 2019, and organized by the Student Union. Welcome remarks were delivered by AUC President Mr. Francis Ricciardone and the keynote speech by Minister of Education and Technical Education Dr. Tarek Shawki. The "MADRASTAK Online Platform" won first place; second place went to the "TAMAYOZ Professional Development Platform".
Professor Mervat Abou Oaf organized and participated in the Conferences, Workshops and Panel Discussions of the Third Round of the Awladna International Forum for Arts of the Gifted under the auspices of President Abdel Fatah El Sisi on February 22. The Forum of the Arts is established by the Awladna Organisation for Children with Disabilities and is held in cooperation with Orascom Investment. The Forum is also supported by five Egyptian Ministries - Culture, Solidarity, Youth, Emigration, and Tourism as well as The National Council for Women.
Book Chapter Publication
Faculty member featured: Hesham Dinana
March 6, 2019
Professor Hesham Dinana's chapter titled “Insights-Driven Sales Management” has been accepted for publishing in the upcoming book titled Sales Management - A Modern Perspective, ISBN 978-953-51-6422-7. The book is published by London based leading publisher “IntechOpen” and edited by Professor Selay Summer. The chapter focus on the use of data to drive the future definition of 'Personal Selling' strategies and techniques as an important part of the Integrated Marketing Communication mix in the digital age.
Bloomberg Visit
Faculty member featured: Shahira Fahmy
March 6, 2019
Understanding how news flow in the real world is very significant to those studying media and journalism, professor Shahira Fahmy took her graduate class of "Current Issues of Mass Communication" on a field on Monday, March 4. The students visited the Bloomberg bureau in Cairo, to get a glimpse of how things work in large news corporations. North Africa Editor and Correspondent at Bloomberg, Mr. Tarek El-Tablawy, introduced students to the process of news gathering and publishing and provided valuable information about fact-checking and the ongoing challenges of circulating fake news.
Studying Abroad at the Danish School of Media and Journalism (DMJX).
Faculty member featured: Kim Fox
March 6, 2019
On Wednesday, February 27, multimedia journalism major Mariam Ismail highlighted both her personal and academic achievements while living in Aarhus, Denmark from traveling throughout Europe to producing several video documentaries. She also took questions from the audience who wanted to know about the dorms, the stipend that is provided by the Danish Foreign Ministry and how cold does it get in Denmark.
The deadline to apply for this student exchange program for Spring 2020 is March 14, 2019.
Kim Fox Wins Audio Competition and Paper Competition at BEA
Faculty member featured: Kim Fox
March 6, 2019
Kim Fox, JRMC associate professor of practice, won two Best of Show audio awards at the Broadcast Education Association (BEA) Festival of Media Arts Competition for her work as the executive producer of the Ehky Ya Masr (Tell Your Story Egypt) Podcast. This is the second consecutive year that Fox has won in both categories. Faculty Audio: Best of Show "Ramadan Across Social Classes" With reporter/producer Sarah Hassan, MMJ alumna. Faculty News: Radio Feature News Reporting "Egypt's Obsession with Their Neighbors" With reporter/producer Menna Eid, MMJ alumna. Additionally, Fox won the best debut paper in the Multicultural Studies paper competition for the paper "A Curriculum for Blackness: Podcasts as Discursive Cultural Guides." Fox was the lead author along with Kyle Miller, Northwest Missouri State University and David Dowling, University of Iowa.
Fox will travel to Las Vegas next month to accept the awards at the BEA annual convention.
Guest Speaker in JRMC 4441
Faculty member featured: Sally Kandil
March 6, 2019
Last week, JRMC adjunct faculty Sally Kandil invited engineer Hossam Wahba to speak at her JRMC 4441 class. He is one of the prominent sound engineers in the field of cinema. Awarded for best sound mix in photocopy movie. He came to talk about sound and to answer students' questions regarding the importance of sound when it comes to visual storytelling.
Graduate Students Meet and Greet
Faculty member featured: Naila Hamdy
February 27, 2019
The Associate Dean for Graduate Studies and Research Professor Naila Hamdy hosted a meet & greet event on Wednesday, February 20, 2019, to introduce herself to GAPP's graduate students, to get to know them better, listen to their concerns and discuss new ideas or initiatives for collaboration between them and all GAPP's stakeholders.
For more pictures, click here.
Recognition of JRMC Staff in GAPP School Dean Meeting
JRMC Department
February 27, 2019
On February 24, Dean Nabil Fahmy met with the school's staff members mainly to discuss work-related issues and to thank all staff who participated in the first school-based commencement that was held at the end of January. JRMC staff received certificates of appreciation for their efforts in successfully co-organizing the event. For pictures, click here.
Guest Speaker
Faculty member featured: Ahmed Taher
February 25, 2019
Professor Ahmed Taher invited Karim AbdelMaguid, Managing and Creative Director of Crinel to JRMC 4415 Public Relations class to give the students a deep dive into the creative and hi-tech approach Crinel offers for Internal Communications. He showed videos of Ericsson, Orange, Vodafone, and Beity all demonstrating how these companies made their total workforce aware of their values, legal procedures, work-ethics, and strategy.
JRMC 4441 students work for D-CAF 2019
Faculty member featured: Sally Kandil
February 25, 2019
D-CAF is an annual festival that usually takes place in March and April. It's all cultural events (theatre work, workshops, talks, music concerts and contemporary dance from different countries from the world). it lasts for 3 weeks with events happening daily. Professor Sally Kandil is leading the video team, assigning students of her class JRMC 4441 to shoot certain events and edit promotional videos to be posted on D-CAF social media and to be used for any promotional purposes for the festival. It allows them to do what they have learned in the course but with gaining the experience of covering live events, filming interviews handling last-minute shoots.
JRMC Student Engy Moheb Wins First Place in International Audio Competition
Faculty member featured: Kim Fox
February 25, 2019
Engy Moheb, a multimedia journalism major in the Department of Journalism and Mass Communication, won first place in the educational program category in the audio competition at the Broadcast Education Association's (BEA) Festival of Media Arts for his audio feature, The Invincibility Fable. Moheb spent the Fall 2018 semester working on the project for Kim Fox, associate professor of practice, Department of Journalism and Mass Communication's Audio Production course. The audio feature profiles Mayan El-Sayed, Egyptian actress, and AUC student, as El-Sayed tries to balance her budding acting career along with her college studies. You can listen to Moheb's audio feature on SoundCloud. Moheb hopes to travel to Las Vegas in April when the awards will be presented to the winners. This is the fourth consecutive year that AUC students have won first place in this category at BEA's Festival of Media Arts.
Past Events of Professor Mervat Abou Oaf
Faculty member featured: Mervat Abou Oaf
February 25, 2019
El Gouna Film Festival (GFF)
Professor Mervat Abou Oaf was invited to participate in the 2nd edition of El Gouna Film Festival (GFF), which was held in El Gouna, Sept. 20 – 28, 2018. Abou Oaf contributed to the creative and vibrant film activity presenting an exciting and diverse variety of film screenings, which presented about 80 films, screened within the Feature Narrative, Feature Documentary and Short Film Competitions other than the Official Selection Out of Competition section that featured films that had been acclaimed and awarded recently at other festivals worldwide.
Filmmaking workshops, panel discussions, roundtables and master-classes, and many other proceedings were organized within the CineGouna Platform, a GFF industry initiative proposing a creative hub to nurture promising Egyptian and Arab cinema filmmakers and help to find artistic and financial support for their works. She participated in "The Audience of the Future-Films for Children and Youth, ” and in the “Women’s Empowerment Through Films” panel discussions among many other proceedings she attended, other than the inspiring film screenings and festivities providing filmmakers and film enthusiasts, opportunities for learning, sharing and contributing to all stakeholders within the film industry in Egypt and worldwide.
After the event, GFF invited Abou Oaf to the "Festival Scope Pro", and has now become an FSP member for Festivals On Demand for Film Professional Worldwide.
World Youth Forum New Edition
Professor Mervat Abou Oaf Participated in World Youth Forum New Edition for the second year successively under the auspices of President Abdelfattah al-Sisi, held in Sharm El Sheikh Nov. 3-6, 2018. The forum engaged younger generations from Egypt and the world in sessions, workshops, and panels sharing recommendations of their visions, and perceptions about a wide variety of affairs within the Forum’s themes of Peace, Development, and Creativity. Abou Oaf encountered many distinguished ministers and respectable eminent figures from Egypt and the world; the highlight of her practices was engaging with our precious current and former AUCians at the forum, few of which have occupied leading positions at the forum 1st and 2nd editions, and in the Presidential Office. In her capacity as a board member and media consultant of the "AWLADNA” Foundation for the Disabled, Abou Oaf contributed to “Empowering persons with disabilities: Towards a more integrated world,” sessions held before and within the forum’s proceedings featuring Minister of Social Solidarity Dr. Ghada Wali. As directory board consultant to the “Chamber of Cinema Industry (CCI)” Federation of Egyptian Industries she participated in, “The Role of Soft Power in Countering Ideological Extremism and Terrorism” and “The Role of Art and Cinema in Shaping Societies “ panel discussions, both featuring Minister of Culture Inas Abdel Dayem, together with leading figures. Abou Oaf also joined the “Narrowing the Gender gap in the Employment Market,” session led by the National Council for Women President Dr. Maya Morsy, as a member of the NCW. Minister of Education Dr. Tarek Shawki and Minister of Higher Education and Scientific Research Dr. Khaled Abdel- Ghaffar presented an insightful academic overview of “How do we build future leaders.” Abou Oaf attended the one-day regional “Model Arab-African Summit (MAAS)” held in this year’s Forum together with sessions discussing “Digital citizenship: digital rights and responsibilities in the Internet world; Does social media infringe on privacy?; MOOCs and The Future of Higher Education.”
For more pictures, click here.
100 Years of the Caravan
Faculty member featured: Firas Al-Atraqchi
February 21, 2019
In commemoration of AUC's Centennial, the Journalism and Mass Communication Department and the Academy of Liberal Arts opened the 100 Years of Caravan exhibit at the Photographic Gallery at the New Cairo Campus on February 17, 2019. The exhibit showcases 100 cover pages from 1925-2018 which highlight the social and economic changes in the country through the eyes of the reporters and editors.
The opening event included several special guests such as former Caravan editor-in-chief Lamis Al Hadidi, who was given a commemorative plaque for her achievements in journalism, former Caravan editor-in-chief Eynas Barakat, Associate Provost for Research, Innovation and Creativity Alaa-Eldin Adris, Dean of Graduate Studies Adham Ramadan and other faculty and students.
For MBC MASR 2 Coverage click here. For pictures click here.
Shahira Fahmy honored at the University of Arizona
Faculty member featured: Shahira Fahmy
February 21, 2019
Shahira Fahmy, Visiting Professor in the Journalism and Mass Communication Department at AUC, has been selected by the University of Arizona for a presidential celebration in recognition of her outstanding scholarly achievements in 2018. Fahmy is currently on leave from Arizona, whose Communications Department is ranked number one in the United States. Every year the University of Arizona identifies the most significant scholarly achievements by its faculty in various fields for special recognition and this year Fahmy's accomplishments garnered her this accolade. Her achievements included a recent book, Media, Terrorism and Society: Perspectives and Trends in the Digital Age, which investigates the way emerging technologies are transforming the relationship between media and terrorism in society. The work is based on a recent edited volume in the top-rated journal Mass Communication and Society is a major collaborative project that is indicative of other projects she has undertaken.
Besides, Fahmy has been made an Associate Editor of the Journal of Communication, ranked number one in all communication journals, which tops her many editorial assignments in her discipline. Last year she was invited to give academic lectures on her work in Denmark, Poland, Hungary, China, Pakistan, the Czech Republic, and the US. Next week she is speaking at the University of Navarra in northern Spain and the University of Murcia in southern Spain. The award ceremony will take place in Tucson on March 12, 2019.
Combating Fake News Lecture
Faculty member featured: Marwa AlMutafy
February 21, 2019
Assistant Professor and adjunct faculty member Marwa Ragaa Al-Mutafy presented a lecture about "Combating Fake News" at Maadi Public Library on January 29, 2019. The lecture was part of a "Digital Skills Workshop" organized by the American Cultural Center, the US Embassy in Egypt.
Recent Commercials Production
Faculty member featured: Ashraf Foda
February 21, 2019
Adjunct faculty and creative director and partner of Vision Advertising Ashraf Foda just launched two new campaigns through his agency for Abu Auf Coffee and 2B Electronics. The Abu Auf campaign is launching its new Turkish coffee product. The 2B campaign for their “Saving February” is celebrating Santa in an unusual way and timing.
Abu Auf campaign: Office, Kitchen, Cafe
2B campaign: Saving February
Arab Media & Society to be included in Scopus
Kamal Adham Center for Television and Digital Journalism
February 21, 2019
Arab Media & Society (AMS), a scientific publication of GAPP’s Kamal Adham Center for Television and Digital Journalism, has received final unconditional acceptance by Scopus-Elsevier, the world's largest database of peer-reviewed literature. Read more here.
Kamal Adham Center Students Awards
Faculty member featured: Hussein Amin
February 13, 2019
For the second year in a row, students of the Kamal Adham Center for Television and Digital Journalism win international awards. Ahmed Atef Abbas and Aya Saleh, graduates of the Kamal Adham Center for Television and Digital Journalism, class of 2018/2019, won in the Festival of Media Arts 2019, the television industry's popular international faculty and student competition held as part of the Broadcast Education Association/National Association of Broadcasters every year in Las Vegas, Nevada.
Abbas, MA class of Fall 18, won third place in the Television Feature Category for his story titled "Blue Hole: Divers' Paradise Cemetery." He also won an award of excellence in the Short Form Video or Film Documentary category for his story titled, "El Shayya."
Saleh, current graduate student in the MA in Television and Digital Journalism, won an award of excellence in the Short Form Video or Film Documentary category for her story titled “Catherine Exists".
The graduates' documentaries were part of their capstone work for their MA in Television and Digital Journalism, under the supervision of Professor Hussein Amin. The winners will travel in April to attend this year's convention and receive their awards.
Media Representation of Gender
Faculty member featured: Naila Hamdy
February 13, 2019
Professor Naila Hamdy was invited by the American Center, US Embassy Cairo to give a lecture on “Media Representations of Gender” delivered at the Maadi Public Library on February 12, 2019. The session is part of a program designed to deliver media literacy concepts to Egyptian youth needing to gain known knowledge on how to think critically about mediated stereotypes.
Latest Publication
Faculty member featured: Ahmed Taher
February 13, 2019
Professor Ahmed Taher published a reviewed article titled A Patient-Centered Approach to the Ethical Dilemma of Breaking Bad News to Cancer Patients: Recommendation for Better Communication Strategy in Advanced Cancer Research and Clinical Imaging, 1(2): 2018. This article proposes a new communication strategy with cancer patients after an extensive literature review. The last published review was 15 years ago.
AUSACE 2019 - Call For Papers - Tangiers, Morocco
Faculty member featured: Naila Hamdy
February 13, 2019
Please find here the call for papers in four languages: Arabic, English, French, and Spanish. The conference is to be held next October 2019.
Mervat Abou Oaf "Honorary Award" Recipient
Faculty member featured: Mervat Abou Oaf
February 13, 2019
The Arab Academy for Science, Technology and Maritime Transport (AASTMT) honored Professor Mervat Abou Oaf, at the AASTMT premises on September 5, in recognition for her contributions to the community of the disabled and special needs in Egypt, in her capacity as an educator, as well as the Board Member and the Media Consultant of "AWLADNA” Foundation under the auspices of President Abdel Fattah EL Sisi, with its “International Forum for Arts of the Gifted" aiming at nurturing and displaying the artistic talents of the gifted on a national, regional and international levels. Abou Oaf conveyed her appreciation for AASTMT initiation and expressed her dedication and commitment to AWLADNA and her gratefulness for being a recipient of such a precious token provided by a distinguished educational institution.
4460-02 Listening Session on Dec 12, 2018
Faculty member featured: Kim Fox
February 13, 2019
Last semester, students in Professor Kim Fox's Audio Production courses hosted their weekly radio shows, in Arabic. More importantly, the audio production students hosted a Listening Session on Wednesday, December 12 to share their audio features. Many of their topics focus on AUC like Bassily Hall, Ewart Hall, the architecture on campus and even room P071, but they highlight the lives of some AUCians too like Dr. Adel Beshay from the Department of Economics who has taught at AUC for over 50 years and even JRMC's own Dr. Mervat Abou Oaf.
United Nations Award of Recognition
Faculty member featured: Mervat Abou Oaf
February 5, 2019
Mervat Abou Oaf received an Award of Recognition from the United Nations Volunteers Program (UNV) for being a role model and an inspiring expert and contributor to progress and for her remarkable role in promoting volunteerism and supporting youth engagement in development. The UNV program administered by the United Nations Development Program (UNDP) held the event on the International Volunteer Day (IVD) celebration on December 3, at Future University. Abou Oaf is a supporter of the UNV program with its IVD, aiming at promoting volunteerism and appreciating the role of their associates in building resilient communities. The UN in coordination with the Arab Council for Community Development also launched UN Week on the occasion of World Volunteer Day and World Day for Persons with Special Needs. In this context, Abou Oaf was recognized for her role as the board member, and media consultant of the "AWLADNA” Foundation under the auspices of Egypt’s President Abdel Fattah EL Sisi, aiming at nurturing and displaying the artistic talents of the gifted nationally and internationally.
Click here for media coverage.
Private Sector Executives Workshop
Faculty member featured: Ahmed Taher
February 5, 2019
Ahmed Taher was invited by the Ministry of Trade and Industry to address private sector executives about Strategic Management. Five full-day sessions were conducted in Alexandria, Damietta, Assuit, East, and West in Cairo. The sessions were sponsored by the Industrial Modernization Center.
Arab Digital Economy Strategy
Faculty member featured: Hesham Dinana
February 5, 2019
Hesham Dinana participated on December 16 -17 in the Digital Economy Conference (December 2018) in Abu Dhabi to present the Arab Digital Economy strategy that was developed for the Arab Digital Economy Federation and the Arab Economic Unity Council. The strategy was launched by the head of the League of Arab States – His Excellency Ambassador Ahmed Aboul Gheit as the head of the research team that developed the Arab Digital Economy Strategy. Dinana participated in the opening session and led a session to present and discuss the developed strategy with representatives from many international organizations including the World Bank, the OECD, UNDP, and the EU Commission. The strategy will be presented in March 2019 to the Arab Leaders at their upcoming summit in Tunisia to be formally adopted for implementation.
Watch Dinana's TV interview on CBC Extra News here, you can also watch the conference video. For local newspapers, coverage clicks here.
Adham Center Hosts Annual Awards Dinner to Celebrate 27th MA Class
Faculty member featured: Hussein Amin
February 5, 2019
The Kamal Adham Center for Television and Digital Journalism hosted its annual awards dinner on January 20, to celebrate the 27th graduating class of Television and Digital Journalism program. Director of the Center, Hussein Amin, welcomed the attendees and introduced AUC President Francis Ricciardone who delivered the keynote address and the veteran broadcaster Mrs. Sanaa Mansour was the guest of honor. Ricciardone also acknowledged the center’s graduate program recent achievement of receiving equivalency and recognition from the Egyptian Supreme Council of Universities, and also congratulated the center on its newly launched online Digital Media Diploma, among its other successes this year. Dean Nabil Fahmy of the School of Global Affairs and Public Policy presented Mansour with her Achievement award. The graduating class then received their certificates and awards from Dean Fahmy and Amin.
Click here for DMC Media Coverage.
Call for Papers - Academic Conference, World Press Freedom Day 2019
Faculty member featured: Naila Hamdy
February 5, 2019
Find here the call for papers for this year’s Academic Conference on the Safety of Journalists. The event will take place within the framework of the annual global World Press Freedom Day (WPFD) celebration to be held on 2-3 May (with preceding events taking place on May 1) in Addis Ababa, Ethiopia. The host university for the Academic Conference will be announced at a later date.
Latest Article in Al Ahram Weekly Online
Faculty member featured: Alaa Abdel-Ghani
February 5, 2018
JRMC Adjunct Faculty Alaa Abdel-Ghani's sports article can be read here.
The UN Conference for Gender Injustice
Faculty member featured: Mona Salman
February 5, 2019
JRMC Adjunct Faculty Mona Salman has participated in the UN conference for gender injustice. The assembly of the UN organizations of UNDP, ESCWA and UN Women in Beirut discussed the UN report of the status of women in the Arab world. Mona moderated a session about the economic rights of women, together with experts, officials, and women activists who demonstrated the unjust laws and social norms that women face in most of the Arab countries.
Arab Media & Society Call for Papers
Faculty member featured: Hussein Amin
December 23, 2018
Arab Media & Society is now accepting submissions for Issue 27, Winter/Spring 2019 on "Media and Identity". For submission guidelines and a full list of subtopics check our Call for Papers here: https://www.arabmediasociety.com/call-for-papers/
تعلن دورية Arab Media & Society عن بدء تلقيها مشاركات بحثية للنشر في عددها السابع والعشرين، شتاء/ربيع ٢٠١٩، وذلك تحت عنوان: الإعلام والهوية.
للاطلاع على المحاور المقترحة لموضوع العدد وسياسات وقواعد النشر، اضغط على الرابط التالي
https://www.arabmediasociety.com/…/%d8%af%d8%b9%d9%88%d8%a…/
Guest Speakers in JRMC 3315
Faculty member featured: Hesham Dinana
December 13, 2018
For his Introduction to advertising class, Dr. Hesham Dinana invited the team from “Point of View” Advertising Agency to share with the students how they handle the creation of the IMC campaigns from receiving a client brief to the development of the creative brief and the production. Examples for the company's latest successful campaigns for Ssang Yong Korean cars maker to Resala Charity Organization Ramdan clothes collection campaigns were discussed and analyzed.
JRMC 4402 Field Trip
Faculty member featured: Mona Salman
December 13, 2018
Arabic reporting class visited the BBC Bureau in Cairo with their instructor Mona Salman. The students spent a few hours there to learn about the workflow of the newsroom. Mr. Asharf Madbouly, Editor in Chief, has talked to them about the process of news gathering, stories production, and gave them a very good idea about the values of the BBC. Then they had a tour in the newsroom and listened to a demonstration from the Journalists in each section who answered all their questions.
JRMC 3310 Field Trip
Faculty member featured: Shahira Fahmy
December 13, 2018
In the spirit of keeping up with new media tools and how to utilize them in today's persuasive campaigns, the Persuasion and Propaganda class, along with its instructor Dr. Shahira Fahmy and Teaching Assistant Omneya Naguib Ibrahim, visited JWT for a rather interesting session. JWT, one of Egypt's most prominent advertising agencies, shared with students their latest campaigns and the concepts behind that created buzz and raised audience engagement levels.
MMJ Capstone Final Presentations
Faculty member featured: Rasha Allam
December 13, 2018
On Tuesday, December 11, Dr. Rasha Allam conducted the final Communication and Media Arts capstone presentations JRMC 4482 in the presence of media dignitaries and guests. Three projects fall under the education category namely: the Sign Language campaign, Internet Addiction, and the Anti-bullying campaign. The presentations were juried by Dr. Ahmed Daher, Vice Minister of Education for Information and Technologies, JRMC faculty members Dr. Sarah El-Richani and Dr. Tara Al-Kadi. The Sign Language campaign took first place and the campaign will be endorsed by the Egyptian Ministry of Education, and the Anti-bullying campaign will be part of UNICEF’s campaign in February during the international anti-cyberbullying day. Selected projects and JRMC students are going to be guests of the MBC network to speak about their projects and experience at AUC.
IMC Capstone Final Presentations
Faculty member featured: Sherin Moody
December 13, 2018
Professor Sherin Moody’s final IMC capstone presentations were held on Wednesday, December 12, where “Parenting Behavior and their Effects on Children in Egypt, Repositioning ‘Lotfy’ and Repositioning ‘YES’ juice” presented their campaigns to the JWT panel who consisted of Youssef Hamad: Associate Creative Director, Sandra Hazem: Senior Account Manager, Nazli Kassem: Planner, Mariam ElGammal: Senior Account Executive and Islam Khalil: Senior Account Executive – Digital who gave students 360 degrees of feedback. The winning group who got the JWT Award of Excellence also received internships and the chance for employment.
IMC Capstone Final Presentations
Faculty member featured: Tara Al Kady
December 13, 2018
Section 2 of the IMC Capstone class had their final campaign presentations on Tuesday, December 11. The event simulated a real-life pitch as five teams competed to produce the best overall IMC campaign for the La Poire pastry brand.
The panel consisted of La Poire’s managing director and La Poire’s advertising agency team. The main award went to the best overall campaign, and a second award announced the most creative project. The event concluded with La Poire’s managing director assuring all the groups that various aspects of their projects will be implemented by La Poire.
