Open Enrollment Courses

girl holding a video camera

The Professional Development Program offers a wide range of open enrollment courses, all pertaining to television and digital journalism. Below you will find details on our courses including course descriptions, scheduled dates and current instructors for each course.

Certification
A Professional Certificate from the Kamal Adham Center for Television and Digital Journalism at The American University in Cairo will be granted to participants who successfully:

•    Attend a minimum of 80 percent of the course.
•    Submit all required assignments.
•    Pass the final project.

Failing to meet the above requirements will result in receiving a certificate of attendance and not a professional certificate of completion.
 

List of Courses
 

  • Course description: 

    Enlightened scientific journalism is more necessary than ever. Science raises the standards of life in all disciplines and fields. This course introduces the profession of science journalism to both public and private audiences. The course focuses on writing explanatory prose for science journalism, finding the most interesting news angles in published research, interviewing scientists, and writing key story elements in an informative yet, creative way.

    This Science Journalism course is offered for the first time through Kamal Adham Center and is fully delivered in Arabic.


    Instructor: Heba AlShahed

     

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  • Course description: 

    This course provides intensive field and lab training with the Sony Digital DSR HD-Z1 and PD150 cameras. Attendees will learn how to properly shoot using good framing and composition. They will also understand the role of camera movement and all the techniques of using video cameras, as well as camera components such as iris, focus and white balance. Furthermore, attendees will understand the basic principles of interview lighting. They will be able to shoot interviews and photo-op, as well as set up good audio for interviews. By the end of the course, participants will be able to master the shooting techniques through the practical aspects of camera operation.


    Instructor: Mohamed Mousa.

     

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  • Course description: 

    This course exposes participants to the unique aspects of writing scripts for documentary features and producing long-form current affairs television broadcasts. Attendees learn about filming styles for documentaries as well as editing techniques. They will learn to select and research a coherent story and write a narrative for their film. Furthermore, participants will learn to shoot with proper coverage video sequences and edit coherent sequences, thus creating a documentary video with a clean sense of story. By the end of the course, attendees will have completed a documentary film using the skills and techniques learned throughout the course.

    Prerequisite:
    Attendees of Documentary Filmmaking must either have studied camera operation (video) and/or video editing, or have experience with filmmaking. In the case of experience, PDP staff will schedule an interview between the instructor and the potential attendee.

    Instructor: Mohamed Hashem

     

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  • Course description: 

    Participants in this course will learn about the techniques needed for electronic journalism, such as writing for online publications and posting images, video, and audio. They will also learn the value of telling stories across platforms through the different styles in storytelling for print, broadcast and online. The course will involve intensive lab and field work covering cell phone video and still photography and sharing online content.

    The scope of the course will include:

    •    Online research and online tools
    •    Blogging
    •    Social media for journalists
    •    Photo editing
    •    Online Videos

    Instructor: Noha El Hennawy


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  • Course description: 

    •    Introduction to online marketing
    •    Online marketing channels
    •    Types of online content
    •    Engagement over social media
    •    Best Practices
    •    DOs and DONTs
    •    Social Media planning
    •    Social media implementation
    •    Twitter
    •    Student work presentation

    Instructor: Fady Ramzy


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  • Course description: 

    This course involves intensive field and lab training with the Canon EOS 750D/400D. Participants will learn and understand the relation between aperture, shutter speed and ISO. They will also learn to properly expose an image using these functions. Furthermore, participants will learn the rule of thirds as it applies to composition. They will also understand the basic principles of studio lighting, building a custom white balance, and the importance of each done correctly rather than fixing it in photoshop.

    Instructor: Aladin Abdel Naby

    Schedule:

     July 15 - August 19
    Saturdays, 11 a.m. - 4 p.m.

     

    Register Here
     

  • Course description: 

    The course consists of two parts: editing and photo essays.

    1. Editing (culling) a photoshoot: Concentrates and teaches photographers on how to choose a small number of pictures from a whole photoshoot which could be hundreds of pictures.
    2. Photo Essay: Teaches a photographer how to make a picture story on a certain topic. This will incorporate many shoots with hundreds of pictures which will lead to confusion on which to choose. That will serve the story at best, this is where part one comes in handy.

    Instructor: Aladin Abdel Naby


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  • Course description: 

    This course is designed to teach television reporting conducted in Arabic. It covers news scriptwriting (i.e. how scripts should be written to be heard not ‘read’). It also covers the different formats, styles and approaches used in writing for television news broadcasts. Participants will also learn how to conduct a television interview and how to write and produce on-camera standuppers. They should be exposed to the conventions of voice-over narration as well as on-camera comportment.  Each student will produce a final project which is a complete and professional television report. The trainer will assign the students to plan their final projects—a complete television report, combining all the skills they’ve learned, to be viewed and critiqued during the final session

    The scope of the course will include:
    •    To learn the elements of reporting according to high professional standards.
    •    To write television scripts for news reports in proper broadcast Arabic.
    •    To develop all the skills of professional reporting, including: script writing, voice over and delivery, standupper performance, writing to the picture, all within the conventions of balanced and ethical reporting.

    Instructor: Lena Al Ghadban


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  • Course description: 

    This course involves intensive training to produce shows or live-to-tape programs, including talk shows. Participants learn how to use studio cameras, live audio and video mixers, teleprompter, chroma-key and lighting set up. Participants will become acquainted with the technicalities of a television studio and learn to direct and operate a TV studio. By the end of the course, participants will be able to produce on-air and record-to-tape programs.

    The scope of the course includes:


    •    Introduction and in-depth learning of directing crew
    •    Running orders
    •    Different formats of shows
    •    Different set-ups
    •    Audiences
    •    Projects and field trips to headquarters of TV channels

    Instructor: Khaled Bendary

    Schedule:
    July 10 - August 9
    Mondays and Wednesdays, 4:30 - 7:30 p.m.

     

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  • Course description: 

    In this course, participants receive intensive training in the non-linear television editing system using Final Cut Pro. Participants learn to edit video news reports and various types of video material. They learn various tools and techniques required for professional video editing and learn to critique any edited piece and detect and correct mistakes. Furthermore, the course concentrates on teaching the ethics and rules of television news editing.

    The scope of the course includes:
    •    Introduction to video editing and definition of its basic rules
    •    Image content and artistic and technical elements
    •    Introduction to the language of video editing
    •    Skills and characteristics of a video editor
    •    Hands-on training using Final Cut Pro
    •    Analysis of different audio and video formats
    •    Effective use of music and audio-video synchronization
    •    Examples of professional and unprofessional video editing
    •    Common mistakes in video editing
    •    Final project

    Instructor: Dina Saad

    Schedule:
    July 11 - August 10
    Tuesdays and Thursdays, 4:30 - 7:30 p.m.

     

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  • Course description: 

    In this course, the instructor works with participants to improve vocal tone, resonance and articulation, as well as correct timing of pauses during speech. Attendees will also learn to maintain correct posture and breathing while presenting broadcast news and features. The course presents an emphasis on developing unobtrusive and clear enunciation of Arabic in delivering news recordings. By the end of the course, attendees are able to present broadcast news and features in a professional manner befitting presenters of highly renowned agencies and channels.

    Course focus includes:
    •    News reading
    •    Continuity
    •    Program Presentation training (live & recorded)
    •    Standupper/ piece-to-camera training
    •    Arabic pronunciation and enunciation
    •    Presentation critiques
    •    Preparing news and standupper material

    Instructor: Maha Shahbah

    Schedule:
    March 28 - April 20
    Thursdays, 5 pm - 9 pm and Saturdays, 3 pm - 7 pm

     

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  • Course description: 

    This is an advanced-level course focusing on the vocal technique and presentation of Television programs, especially talk shows. It is a practical course in which students produce and record simulation programs in the Adham Center Studio. Critique sessions by the instructor guide the students to develop the required skills for course completion. Throughout the course, attendees will learn to present TV programs in an acceptable way, all while selecting the style of presentation that suits them. They will also learn to conduct a successful and informative talk show, as well as broadcast a variety of types of written material.

    Instructor: Maha Shahbah


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Admission Requirements


Please visit us at the American University in Cairo, New Cairo Campus, Jameel Building, room P067 to register for your chosen course(s). Please bring:

  • Copy of your national ID (for Egyptian participants) or passport (for international participants)
  • Personal photos
  • Payment. There are two payment methods: either pay the full amount (5,000 EGP for Egyptian participants or $1,000 for international participants) upon registration or pay a deposit (1,250 EGP for Egyptian participants or $250 for international participants) upon registration and the rest of the fees on the first day of class.